The global Contextual Advertising market size is estimated to be $189.2 billion in 2023, and will reach $457.2 billion by 2032, growing at a CAGR of 10.3% during the forecast period from 2024 to 2032.
This report studies the Contextual Advertising market, covering market size for segment by type (Video Advertising, Image/Text Advertising, etc.), by application (Social Media, Websites, etc.), by sales channel (Direct Channel, Distribution Channel), by player (Google, Meta (Facebook), Microsoft, Yahoo, Twitter, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).
This report provides detailed historical analysis of global market for Contextual Advertising from 2018-2023, and provides extensive market forecasts from 2024-2032 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Contextual Advertising market.
Leading Players of Contextual Advertising including:
Google
Meta (Facebook)
Microsoft
Yahoo
Twitter
Amazon
Media.net
AOL
IAC
Adobe System
SAP
Amobee
Act-On Software
Brandwatch
Clarabridge
SENDIBLE
Digimind
Meltwater
Cision
Simplify360
Market split by Type:
Video Advertising
Image/Text Advertising
Market split by Application:
Social Media
Websites
APPs
Others
Market split by Sales Channel:
Direct Channel
Distribution Channel
Market split by Region/Country:
North America (United States and Canada)
Europe (Germany, UK, France, Italy, Spain, and Russia, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia, etc.)
South America (Brazil, Mexico, and Argentina, etc.)
Middle East & Africa (Turkey, UAE, Saudi Arabia, and South Africa, etc.)
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TABLE OF CONTENTS
Table of Contents
Chapter 1 Contextual Advertising Market Overview
1.1 Contextual Advertising Definition
1.2 Global Contextual Advertising Market Size Status and Outlook (2018-2032)
1.3 Global Contextual Advertising Market Size Comparison by Region (2018-2032)
1.4 Global Contextual Advertising Market Size Comparison by Type (2018-2032)
1.5 Global Contextual Advertising Market Size Comparison by Application (2018-2032)
1.6 Global Contextual Advertising Market Size Comparison by Sales Channel (2018-2032)
1.7 Contextual Advertising Market Dynamics
1.7.1 Market Drivers/Opportunities
1.7.2 Market Challenges/Risks
1.7.3 Market News (Merger/Acquisition/Expansion)
1.7.4 Key Trends in Contextual Advertising Market
Chapter 2 Contextual Advertising Market Competition by Player
2.1 Global Contextual Advertising Sales and Market Share by Player (2021-2023)
2.2 Global Contextual Advertising Revenue and Market Share by Player (2021-2023)
2.3 Global Contextual Advertising Average Price by Player (2021-2023)
2.4 Players Competition Situation & Trends
2.5 Conclusion of Segment by Player
Chapter 3 Contextual Advertising Market Segment by Type
3.1 Global Contextual Advertising Market by Type
3.1.1 Video Advertising
3.1.2 Image/Text Advertising
3.2 Global Contextual Advertising Sales and Market Share by Type (2018-2023)
3.3 Global Contextual Advertising Revenue and Market Share by Type (2018-2023)
3.4 Global Contextual Advertising Average Price by Type (2018-2023)
3.5 Conclusion of Segment by Type
Chapter 4 Contextual Advertising Market Segment by Application
4.1 Global Contextual Advertising Market by Application
4.1.1 Social Media
4.1.2 Websites
4.1.3 APPs
4.1.4 Others
4.2 Global Contextual Advertising Revenue and Market Share by Application (2018-2023)
4.3 Conclusion of Segment by Application
Chapter 5 Contextual Advertising Market Segment by Sales Channel
5.1 Global Contextual Advertising Market by Sales Channel
5.1.1 Direct Channel
5.1.2 Distribution Channel
5.2 Global Contextual Advertising Revenue and Market Share by Sales Channel (2018-2023)
5.3 Conclusion of Segment by Sales Channel
Chapter 6 Contextual Advertising Market Segment by Region & Country
6.1 Global Contextual Advertising Market Size and CAGR by Region (2018-2032)
6.2 Global Contextual Advertising Sales and Market Share by Region (2018-2023)
6.3 Global Contextual Advertising Revenue and Market Share by Region (2018-2023)
6.4 North America
6.4.1 North America Market by Country
6.4.2 North America Contextual Advertising Market Share by Type
6.4.3 North America Contextual Advertising Market Share by Application
6.4.4 United States
6.4.5 Canada
6.5 Europe
6.5.1 Europe Market by Country
6.5.2 Europe Contextual Advertising Market Share by Type
6.5.3 Europe Contextual Advertising Market Share by Application
6.5.4 Germany
6.5.5 UK
6.5.6 France
6.5.7 Italy
6.5.8 Spain
6.5.9 Russia
6.6 Asia-Pacific
6.6.1 Asia-Pacific Market by Country
6.6.2 Asia-Pacific Contextual Advertising Market Share by Type
6.6.3 Asia-Pacific Contextual Advertising Market Share by Application
6.6.4 China
6.6.5 Japan
6.6.6 Korea
6.6.7 India
6.6.8 Southeast Asia
6.6.9 Australia
6.7 South America
6.7.1 South America Market by Country
6.7.2 South America Contextual Advertising Market Share by Type
6.7.3 South America Contextual Advertising Market Share by Application
6.7.4 Brazil
6.7.5 Mexico
6.7.6 Argentina
6.7.7 Colombia
6.8 Middle East & Africa
6.8.1 Middle East & Africa Market by Country
6.8.2 Middle East & Africa Contextual Advertising Market Share by Type
6.8.3 Middle East & Africa Contextual Advertising Market Share by Application
6.8.4 Turkey
6.8.5 UAE
6.8.6 Saudi Arabia
6.8.7 South Africa
6.9 Conclusion of Segment by Region
Chapter 7 Profile of Leading Contextual Advertising Players
7.1 Google
7.1.1 Company Snapshot
7.1.2 Product/Service Offered
7.1.3 Business Performance (Sales, Price, Revenue, Gross Margin and Market Share)
7.2 Meta (Facebook)
7.3 Microsoft
7.4 Yahoo
7.5 Twitter
7.6 Amazon
7.7 Media.net
7.8 AOL
7.9 IAC
7.10 Adobe System
7.11 SAP
7.12 Amobee
7.13 Act-On Software
7.14 Brandwatch
7.15 Clarabridge
7.16 SENDIBLE
7.17 Digimind
7.18 Meltwater
7.19 Cision
7.20 Simplify360
Chapter 8 Upstream and Downstream Analysis of Contextual Advertising
8.1 Industrial Chain of Contextual Advertising
8.2 Upstream of Contextual Advertising
8.3 Downstream of Contextual Advertising
Chapter 9 Development Trend of Contextual Advertising (2024-2032)
9.1 Global Contextual Advertising Market Size (Sales and Revenue) Forecast (2024-2032)
9.2 Global Contextual Advertising Market Size and CAGR Forecast by Region (2024-2032)
9.3 Global Contextual Advertising Market Size and CAGR Forecast by Type (2024-2032)
9.4 Global Contextual Advertising Market Size and CAGR Forecast by Application (2024-2032)
9.5 Global Contextual Advertising Market Size and CAGR Forecast by Sales Channel (2024-2032)
Chapter 10 Appendix
10.1 Research Methodology
10.2 Data Sources
10.3 Disclaimer
10.4 Analysts Certification
LIST OF TABLES & FIGURES
List of Tables and Figures
Figure Contextual Advertising Example
Figure Global Contextual Advertising Revenue (Million $) Status and Outlook (2018-2032)
Figure Global Contextual Advertising Revenue (Million $) Comparison by Region (2018-2032)
Figure Global Contextual Advertising Revenue (Million $) Comparison by Type (2018-2032)
Figure Global Contextual Advertising Revenue (Million $) Comparison by Application (2018-2032)
Figure Global Contextual Advertising Revenue (Million $) Comparison by Sales Channel (2018-2032)
Table Global Contextual Advertising Sales by Player (2021-2023)
Table Global Contextual Advertising Sales Market Share by Player (2021-2023)
Figure Global Contextual Advertising Sales Market Share by Player in 2023
Table Global Contextual Advertising Revenue (Million $) by Player (2021-2023)
Table Global Contextual Advertising Revenue Market Share by Player (2021-2023)
Figure Global Contextual Advertising Revenue Market Share by Player in 2023
Table Global Contextual Advertising Average Price by Player (2021-2023)
Figure Global Contextual Advertising Average Price by Player in 2023
Figure Global Contextual Advertising Players Competition Situation ? Top 5 Players? Revenue Market Share in 2021
Figure Global Contextual Advertising Players Competition Trends ? Top 5 Players? Revenue Market Share in 2023
Figure Example of Video Advertising
Figure Global Video Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Image/Text Advertising
Figure Global Image/Text Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table Global Contextual Advertising Sales by Type (2018-2023)
Table Global Contextual Advertising Sales Market Share by Type (2018-2023)
Figure Global Contextual Advertising Sales Market Share by Type in 2023
Table Global Contextual Advertising Revenue (Million $) by Type (2018-2023)
Table Global Contextual Advertising Revenue Market Share by Type (2018-2023)
Figure Global Contextual Advertising Revenue Market Share by Type in 2023
Table Global Contextual Advertising Average Price by Type (2018-2023)
Figure Global Contextual Advertising Average Price by Type in 2023
Table Leading Players of Contextual Advertising by Type in 2023
Figure Example of Social Media
Figure Global Contextual Advertising for Social Media Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Websites
Figure Global Contextual Advertising for Websites Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of APPs
Figure Global Contextual Advertising for APPs Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Others
Figure Global Contextual Advertising for Others Revenue (Million $) and Growth Rate (2018-2023)
Table Global Contextual Advertising Sales by Application (2018-2023)
Table Global Contextual Advertising Sales Market Share by Application (2018-2023)
Figure Global Contextual Advertising Sales Market Share by Application in 2023
Table Leading Consumers of Contextual Advertising by Application in 2023
Figure Example of Direct Channel
Figure Global Contextual Advertising for Direct Channel Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Distribution Channel
Figure Global Contextual Advertising for Distribution Channel Revenue (Million $) and Growth Rate (2018-2023)
Table Global Contextual Advertising Revenue by Sales Channel (2018-2023)
Table Global Contextual Advertising Revenue Market Share by Sales Channel (2018-2023)
Figure Global Contextual Advertising Revenue Market Share by Sales Channel in 2023
Table Leading Distributors/Dealers of Contextual Advertising by Sales Channel in 2023
Table Global Contextual Advertising Market Size and CAGR by Region (2018-2032)
Table Global Contextual Advertising Sales by Region (2018-2023)
Table Global Contextual Advertising Sales Market Share by Region (2018-2023)
Figure Global Contextual Advertising Sales Market Share by Region in 2023
Table Global Contextual Advertising Revenue (Million $) by Region (2018-2023)
Table Global Contextual Advertising Revenue Market Share by Region (2018-2023)
Figure Global Contextual Advertising Revenue Market Share by Region in 2023
Table North America Contextual Advertising Sales by Country (2018-2023)
Figure North America Contextual Advertising Sales Market Share by Country (2018-2023)
Table North America Contextual Advertising Revenue by Country (2018-2023)
Figure North America Contextual Advertising Revenue Market Share by Country (2018-2023)
Figure North America Contextual Advertising Market Share by Type in 2023
Figure North America Contextual Advertising Market Share by Application in 2023
Figure United States Contextual Advertising Sales and Growth Rate (2018-2023)
Figure United States Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Canada Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Canada Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table Europe Contextual Advertising Sales by Country (2018-2023)
Figure Europe Contextual Advertising Sales Market Share by Country (2018-2023)
Table Europe Contextual Advertising Revenue by Country (2018-2023)
Figure Europe Contextual Advertising Revenue Market Share by Country (2018-2023)
Figure Europe Contextual Advertising Market Share by Type in 2023
Figure Europe Contextual Advertising Market Share by Application in 2023
Figure Germany Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Germany Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure UK Contextual Advertising Sales and Growth Rate (2018-2023)
Figure UK Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure France Contextual Advertising Sales and Growth Rate (2018-2023)
Figure France Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Italy Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Italy Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Spain Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Spain Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Russia Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Russia Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table Asia-Pacific Contextual Advertising Sales by Country (2018-2023)
Figure Asia-Pacific Contextual Advertising Sales Market Share by Country (2018-2023)
Table Asia-Pacific Contextual Advertising Revenue by Country (2018-2023)
Figure Asia-Pacific Contextual Advertising Revenue Market Share by Country (2018-2023)
Figure Asia-Pacific Contextual Advertising Market Share by Type in 2023
Figure Asia-Pacific Contextual Advertising Market Share by Application in 2023
Figure China Contextual Advertising Sales and Growth Rate (2018-2023)
Figure China Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Japan Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Japan Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Korea Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Korea Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure India Contextual Advertising Sales and Growth Rate (2018-2023)
Figure India Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Southeast Asia Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Southeast Asia Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Australia Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Australia Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table South America Contextual Advertising Sales by Country (2018-2023)
Figure South America Contextual Advertising Sales Market Share by Country (2018-2023)
Table South America Contextual Advertising Revenue by Country (2018-2023)
Figure South America Contextual Advertising Revenue Market Share by Country (2018-2023)
Figure South America Contextual Advertising Market Share by Type in 2023
Figure South America Contextual Advertising Market Share by Application in 2023
Figure Brazil Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Brazil Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Mexico Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Mexico Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Argentina Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Argentina Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Colombia Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Colombia Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table Middle East & Africa Contextual Advertising Sales by Country (2018-2023)
Figure Middle East & Africa Contextual Advertising Sales Market Share by Country (2018-2023)
Table Middle East & Africa Contextual Advertising Revenue by Country (2018-2023)
Figure Middle East & Africa Contextual Advertising Revenue Market Share by Country (2018-2023)
Figure Middle East & Africa Contextual Advertising Market Share by Type in 2023
Figure Middle East & Africa Contextual Advertising Market Share by Application in 2023
Figure Turkey Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Turkey Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure UAE Contextual Advertising Sales and Growth Rate (2018-2023)
Figure UAE Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure Saudi Arabia Contextual Advertising Sales and Growth Rate (2018-2023)
Figure Saudi Arabia Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Figure South Africa Contextual Advertising Sales and Growth Rate (2018-2023)
Figure South Africa Contextual Advertising Revenue (Million $) and Growth Rate (2018-2023)
Table Company Snapshot of Google
Table Contextual Advertising Introduction of Google
Table Contextual Advertising Sales, Price, Revenue, Gross Margin and Market Share of Google (2021-2023)
Table Industrial Chain of Contextual Advertising
Table Leading Consumers of Contextual Advertising
Figure Global Contextual Advertising Sales and Growth Rate Forecast (2024-2032)
Figure Global Contextual Advertising Revenue and Growth Rate Forecast (2024-2032)
Table Global Contextual Advertising Market Size and CAGR Forecast by Region (2024-2032)
Table Global Contextual Advertising Market Size and CAGR Forecast by Type (2024-2032)
Table Global Contextual Advertising Market Size and CAGR Forecast by Application (2024-2032)
Table Global Contextual Advertising Market Size and CAGR Forecast by Sales Channel (2024-2032)