Report overview
Unified brand intelligence (UBI) software is used by marketing leaders to improve their brand health and expand the top of the marketing funnel. Marketing teams for consumer-facing brands leverage unified brand intelligence solutions to understand what their consumers or buyers feel or think about the brand daily or periodically.
UBI platforms capture online signals across all digital channels, including advertisements, web traffic, social media, public relations, and online reviews. These signals are analyzed to determine if a brand's presence exceeds its competitor?s and if the brand marketing resonates with buyers. UBI platforms provide specific recommendations on brand improvement efforts.
This report contains market size and forecasts of Brand Intelligence Software in Global, including the following market information:
Global Brand Intelligence Software Market Revenue, 2018-2023, 2023-2030, ($ millions)
Global top five companies in 2022 (%)
The global Brand Intelligence Software market was valued at US$ million in 2022 and is projected to reach US$ million by 2030, at a CAGR of % during the forecast period 2023-2030.
The U.S. Market is Estimated at $ Million in 2022, While China is Forecast to Reach $ Million by 2030.
Cloud Based Segment to Reach $ Million by 2030, with a % CAGR in next six years.
The global key manufacturers of Brand Intelligence Software include Brandwatch, Attest, Qualtrics, BrandMentions, ProQuo AI, NowVertical, Quantilope, BlueOcean.ai and BrandTotal, etc. In 2022, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Brand Intelligence Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Brand Intelligence Software Market, by Type, 2018-2023, 2023-2030 ($ millions)
Global Brand Intelligence Software Market Segment Percentages, by Type, 2022 (%)
Cloud Based
On Premises
Global Brand Intelligence Software Market, by Application, 2018-2023, 2023-2030 ($ millions)
Global Brand Intelligence Software Market Segment Percentages, by Application, 2022 (%)
Large Enterprises
SMEs
Global Brand Intelligence Software Market, By Region and Country, 2018-2023, 2023-2030 ($ Millions)
Global Brand Intelligence Software Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Brand Intelligence Software revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Brand Intelligence Software revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Brandwatch
Attest
Qualtrics
BrandMentions
ProQuo AI
NowVertical
Quantilope
BlueOcean.ai
BrandTotal
BERA
BrandOps.io
Savanta
CoreBrand Data Science
Dalia Research
Social-Karma
The Harris Poll
Survata
YouGov
