Report overview
IP address intelligence software, also known as IP address data software, helps businesses de-anonymize B2B and B2C web traffic. These tools can help companies establish new business opportunities, uncover market trends, forestall cyber threats, and enhance marketing campaigns. They are also referred to as IP geolocation tools as they map a device?s IP address to a geographic location from where it connects to the internet. In other words, IP address intelligence solutions enable organizations to identify or estimate the real-world location of a device based on its IP address. These solutions commonly provide information about a device?s location, including country, state, city, zip code, latitude and longitude, and sometimes even the street address. Typically, these solutions provide granular information by searching multiple databases to determine the registration and contact information for a specific IP address.
Sales teams can de-anonymize B2B web traffic by matching IP addresses to company names and domains, thereby uncovering new opportunities to create sales. E-commerce businesses can also utilize IP address data platforms for determining their customers' location, which can help localize key messages and call to action and offer a personalized user experience. Likewise, adtech companies can use the software to enhance marketing campaigns by serving location-based ads and offers, improving return on investment. Businesses can also use these tools to detect VPNs, identify suspicious users based on their IP addresses, and use that information to block them from further access. This can augment the effectiveness of their existing cybersecurity systems and cut off threats before they have a chance to attack. Similarly, businesses can stop doing business with IP addresses known to use stolen financial data or flag orders made from suspicious locations for manual review.
This report contains market size and forecasts of IP Address Intelligence Software in Global, including the following market information:
Global IP Address Intelligence Software Market Revenue, 2018-2023, 2023-2030, ($ millions)
Global top five companies in 2022 (%)
The global IP Address Intelligence Software market was valued at US$ million in 2022 and is projected to reach US$ million by 2030, at a CAGR of % during the forecast period 2023-2030.
The U.S. Market is Estimated at $ Million in 2022, While China is Forecast to Reach $ Million by 2030.
Cloud Based Segment to Reach $ Million by 2030, with a % CAGR in next six years.
The global key manufacturers of IP Address Intelligence Software include MaxMind, apilayer, IP Info, Ipregistry, Abstract API, IP Tracker, BigDataCloud, DB-IP and Digital Element, etc. In 2022, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the IP Address Intelligence Software companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global IP Address Intelligence Software Market, by Type, 2018-2023, 2023-2030 ($ millions)
Global IP Address Intelligence Software Market Segment Percentages, by Type, 2022 (%)
Cloud Based
On Premises
Global IP Address Intelligence Software Market, by Application, 2018-2023, 2023-2030 ($ millions)
Global IP Address Intelligence Software Market Segment Percentages, by Application, 2022 (%)
Large Enterprises
SMEs
Global IP Address Intelligence Software Market, By Region and Country, 2018-2023, 2023-2030 ($ Millions)
Global IP Address Intelligence Software Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies IP Address Intelligence Software revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies IP Address Intelligence Software revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
MaxMind
apilayer
IP Info
Ipregistry
Abstract API
IP Tracker
BigDataCloud
DB-IP
Digital Element
Webdevmedia
Fastah
Geoplugin
Geo Targetly
Hexasoft Development
ipapi
ipdata
IP Find
WhoisXML API
Ipinfodb
IPligence
ipwhois.io
KeyCDN
Foundry
Neustar
PointPin
Whoisxmlapi
