Report overview
Mobile advertising is a form of internet advertising which specifically targets users on mobile phones and other mobile devices.
This report aims to provide a comprehensive presentation of the global market for Mobile Advertising, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Advertising. This report contains market size and forecasts of Mobile Advertising in global, including the following market information:
Global Mobile Advertising Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global top five companies in 2022 (%)
The global Mobile Advertising market was valued at US$ 51200 million in 2022 and is projected to reach US$ 190770 million by 2029, at a CAGR of 20.7% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. will grow 20% to over $70 billion and will be an astounding 75% of all digital ad spend, according to eMarketer in 2018.
We surveyed the Mobile Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Mobile Advertising Market, by Type, 2018-2023, 2024-2029 ($ millions)
Global Mobile Advertising Market Segment Percentages, by Type, 2022 (%)
Content Delivery
Reporting and Analytics Solutions
Campaign Solutions
Integrated Solutions
Mobile Proximity Solution
Others
Global Mobile Advertising Market, by Application, 2018-2023, 2024-2029 ($ millions)
Global Mobile Advertising Market Segment Percentages, by Application, 2022 (%)
Banking & Financial Services
Fast Moving Consumer Goods (FMCG) Sector
Healthcare Sector
Media and Entertainment Sector
Telecommunication & IT Sector
Media and Entertainment
Others
Global Mobile Advertising Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions)
Global Mobile Advertising Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Mobile Advertising revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Mobile Advertising revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Applovin Corporation
Avazu
Chartboost
Facebook
Flurry
Google
InMobi
Matomy Media Group
Millennial Media
Smaato
GoWide
InMobi
Mobvista
AdColony
Yeahmobi
PassionTeck
Google
GumGum
Digital Turbine
Global Wide Media
Leadbolt
Moloco
Adperio
Liftoff
Criteo
Twitter
UnityAds
Apple Search Ads
Tapjoy
Outline of Major Chapters:
Chapter 1: Introduces the definition of Mobile Advertising, market overview.
Chapter 2: Global Mobile Advertising market size in revenue.
Chapter 3: Detailed analysis of Mobile Advertising company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Mobile Advertising in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
