Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.
This report aims to provide a comprehensive presentation of the global market for Mobile Marketing Analytics, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Marketing Analytics. This report contains market size and forecasts of Mobile Marketing Analytics in global, including the following market information:
- Global Mobile Marketing Analytics Market Revenue, 2018-2023, 2024-2035, ($ millions)
- Global top five companies in 2022 (%)
The global Mobile Marketing Analytics market was valued at US$ million in 2022 and is projected to reach US$ million by 2035, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
North America is the largest mobile marketing analytics market at present due to near saturation in the smartphone market, well developed 4G LTE mobile networks, and a high disposable income.
We surveyed the Mobile Marketing Analytics companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Mobile Marketing Analytics Market, by Type, 2018-2023, 2024-2035 ($ millions)
Global Mobile Marketing Analytics Market Segment Percentages, by Type, 2022 (%)
- SMS
- MMS
- Push Notifications
- Mobile Emails
- Other
Global Mobile Marketing Analytics Market, by Application, 2018-2023, 2024-2035 ($ millions)
Global Mobile Marketing Analytics Market Segment Percentages, by Application, 2022 (%)
Global Mobile Marketing Analytics Market, By Region and Country, 2018-2023, 2024-2035 ($ Millions)
Global Mobile Marketing Analytics Market Segment Percentages, By Region and Country, 2022 (%)
- North America (United States, Canada, Mexico)
- Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
- Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- The Middle East and Africa (Middle East, Africa)
- South and Central America (Brazil, Argentina, Rest of SCA)
Competitor Analysis
The report also provides analysis of leading market participants including:
- Key companies Mobile Marketing Analytics revenues in global market, 2018-2023 (estimated), ($ millions)
- Key companies Mobile Marketing Analytics revenues share in global market, 2022 (%)
Key players include:
- Amazon Web Services (AWS)
- IBM
- Localytics
- Google
- Apple
- Webtrends
- Adobe
- ComScore
- Microsoft
- Flurry
- Mixpanel
- Outline of Major Chapters:
- Chapter 1: Introduces the definition of Mobile Marketing Analytics, market overview.
- Chapter 2: Global Mobile Marketing Analytics market size in revenue.
- Chapter 3: Detailed analysis of Mobile Marketing Analytics company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
- Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
- Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
- Chapter 6: Sales of Mobile Marketing Analytics in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
- Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
- Chapter 8: The main points and conclusions of the report.