The global Video Games Advertising market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The USA market for Global Video Games Advertising market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The China market for Global Video Games Advertising market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The Europe market for Global Video Games Advertising market is estimated to increase from USD million in 2022 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
Video games are electronic games that require a video device for the user interface of the game. The device can be a mobile display or a PC monitor, or a TV screen. Based on the electronic system employed, they are categorized in the form of platforms such as mobile, PC, and TV. Different types of games are available for a number of gaming platforms. Video games are available in two major formats - physical and digital. The physical format comes in the form of compact discs, which are used while playing the game. In the digital format, the game is downloaded and played.
This report aims to provide a comprehensive presentation of the global market for Video Games Advertising, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Video Games Advertising. This report contains market size and forecasts of Video Games Advertising in global, including the following market information:
- Global Video Games Advertising Market Revenue, 2018-2023, 2024-2030, ($ millions)
- Global top five companies in 2022 (%)
According to the report, one of the major drivers for this market is Increasing growth of the HDR technology. HDR is a technology for displaying a wider range of color tones with more emphasis on details.
We surveyed the Video Games Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Video Games Advertising Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global Video Games Advertising Market Segment Percentages, by Type, 2022 (%)
- In-game Advertising
- Advergames
- Others
Global Video Games Advertising Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global Video Games Advertising Market Segment Percentages, by Application, 2022 (%)
- Commercial
- Service Industry
- Manufacturing Industry
- Others
Global Video Games Advertising Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global Video Games Advertising Market Segment Percentages, By Region and Country, 2022 (%)
- North America (United States, Canada, Mexico)
- Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
- Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- The Middle East and Africa (Middle East, Africa)
- South and Central America (Brazil, Argentina, Rest of SCA)
Competitor Analysis
The report also provides analysis of leading market participants including:
- Key companies Video Games Advertising revenues in global market, 2018-2023 (estimated), ($ millions)
- Key companies Video Games Advertising revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
- BrightRoll
- Flurry
- Google
- InMobi
- AppNexus
- Byyd
- Fiksu
- IAD
- Kiip
- Matomy Media
- Millennial Media
- Platform One
- MobPartner
- MoPub
- Tapjoy
- SpotXchange
- Tremor Video
- TubeMogul
Outline of Major Chapters:
Chapter 1: Introduces the definition of Video Games Advertising, market overview.
Chapter 2: Global Video Games Advertising market size in revenue.
Chapter 3: Detailed analysis of Video Games Advertising company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Video Games Advertising in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
