The global gum market encompasses the production, distribution, and sale of chewing gum, bubble gum, and gum-based confectionery products. These products are widely consumed for their flavor, oral health benefits, and functional attributes, including nicotine gum for smoking cessation. The industry is driven by consumer demand for both traditional and functional gum products, influencing manufacturers to innovate and diversify their offerings.
Market Size
The global gum market was valued at US$ 25.2 billion in 2024 and is projected to reach US$ 35.8 billion by 2032, exhibiting a Compound Annual Growth Rate (CAGR) of 4.5% during the forecast period (2024-2032).
Factors such as increasing disposable income, growing urbanization, and the rising trend of convenience foods contribute to the market's expansion. The demand for sugar-free and functional gum, such as nicotine gum, further propels market growth.
Market Dynamics (Drivers, Restraints, Opportunities, and Challenges)
Drivers
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Rising Demand for Functional Gum: The increasing preference for nicotine gum and sugar-free alternatives boosts market growth.
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Growing Health Awareness: Consumers seek gum with oral health benefits, such as breath-freshening and teeth-whitening properties.
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Expanding Retail Channels: The availability of gum across supermarkets, convenience stores, and online platforms supports market expansion.
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Product Innovations: Manufacturers are launching new flavors, organic ingredients, and sustainable packaging solutions to attract consumers.
Restraints
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Health Concerns Over Artificial Sweeteners: The presence of synthetic ingredients in some gum products may deter health-conscious consumers.
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Environmental Impact of Gum Waste: Non-biodegradable gum residue contributes to urban littering, prompting regulatory interventions.
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Strict Government Regulations: Compliance with food safety standards and labeling requirements adds complexity to market entry.
Opportunities
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Growth in Emerging Markets: Increasing disposable income and urbanization in Asia-Pacific and Latin America create new revenue streams.
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E-commerce Expansion: Online retailing offers a broader reach and customized marketing strategies for gum brands.
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Sustainable and Organic Gum Options: Eco-friendly and plant-based gum alternatives present lucrative opportunities for manufacturers.
Challenges
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Market Saturation in Developed Regions: The North American and European markets face intense competition among established brands.
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Fluctuations in Raw Material Prices: Variability in the cost of ingredients like natural sweeteners impacts profit margins.
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Counterfeit Products: The presence of low-quality, counterfeit gum products affects brand reputation and sales.
Regional Analysis
North America
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The U.S. dominates the region, driven by high consumption of sugar-free and functional gum.
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Government regulations on artificial sweeteners influence product formulations.
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Strong presence of key players like Wrigley and Mondelez International.
Europe
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High demand for organic and natural gum products.
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Stringent EU regulations on food additives and sustainability drive innovation.
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Major markets include Germany, France, and the UK.
Asia-Pacific
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Rapid urbanization and increasing disposable income fuel demand.
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China, India, and Japan represent high-growth markets.
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Rising health consciousness encourages the adoption of sugar-free and functional gum.
The Middle East & Africa
South and Central America
Competitor Analysis
Major players in the global gum market include:
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Wrigley (Mars Inc.) – Market leader known for brands like Extra, Orbit, and 5 Gum.
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Mondelez International – Manufactures Trident, Dentyne, and Chiclets.
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Perfetti Van Melle – Produces Mentos Gum and Big Babol.
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Lotte – Dominant in Asia, offering a variety of gum flavors.
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Meiji Holdings – Expanding its gum product line with innovative flavors and packaging.
Global Gum Market: Market Segmentation Analysis
This report provides a deep insight into the global gum market, covering all its essential aspects. This ranges from a macro overview of the market to micro details of market size, competitive landscape, development trends, key market drivers, and challenges. The analysis helps stakeholders shape competition strategies and assess business positioning. The report also focuses on the competitive landscape, introducing market shares, product status, and operational analysis of major players.
Market Segmentation (by Application)
- Hypermarkets
- Supermarkets
- Convenience Stores
- Departmental Stores
- Specialty Stores
- Online Purchases
Market Segmentation (by Type)
Key Company
- Wrigley
- Mondelez International
- Perfetti Van Melle
- Lotte
- Meiji Holdings
Geographic Segmentation
- North America (United States, Canada, Mexico)
- Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
- Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- The Middle East and Africa (Middle East, Africa)
- South and Central America (Brazil, Argentina, Rest of SCA)
FAQ Section
What is the current market size of the global gum market?
Which are the key companies operating in the global gum market?
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The major players in the global gum market include Wrigley (Mars Inc.), Mondelez International, Perfetti Van Melle, Lotte, and Meiji Holdings.
What are the key growth drivers in the global gum market?
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The market is driven by increasing demand for functional gum (e.g., nicotine gum), rising health awareness, expanding retail distribution channels, and product innovations.
Which regions dominate the global gum market?
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North America, Europe, and Asia-Pacific are the leading regions, with China, the U.S., and Germany being major contributors to market growth.
What are the emerging trends in the global gum market?
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Key trends include the growth of sugar-free and organic gum, functional gum for health benefits, sustainable packaging solutions, and expansion of e-commerce sales.
Outline of Major Chapters:
Chapter 1: Introduces the definition of Gum, market overview.
Chapter 2: Global Gum market size in revenue and volume.
Chapter 3: Detailed analysis of Gum manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Gum in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Global Gum capacity by region & country.
Chapter 9: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 10: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 11: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Gum Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Gum Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Gum Overall Market Size
2.1 Global Gum Market Size: 2023 VS 2030
2.2 Global Gum Revenue, Prospects & Forecasts: 2019-2030
2.3 Global Gum Sales: 2019-2030
3 Company Landscape
3.1 Top Gum Players in Global Market
3.2 Top Global Gum Companies Ranked by Revenue
3.3 Global Gum Revenue by Companies
3.4 Global Gum Sales by Companies
3.5 Global Gum Price by Manufacturer (2019-2024)
3.6 Top 3 and Top 5 Gum Companies in Global Market, by Revenue in 2023
3.7 Global Manufacturers Gum Product Type
3.8 Tier 1, Tier 2 and Tier 3 Gum Players in Global Market
3.8.1 List of Global Tier 1 Gum Companies
3.8.2 List of Global Tier 2 and Tier 3 Gum Companies
4 Sights by Product
4.1 Overview
4.1.1 By Type - Global Gum Market Size Markets, 2023 & 2030
4.1.2 Chewing Gum
4.1.3 Bubble Gum
4.2 By Type - Global Gum Revenue & Forecasts
4.2.1 By Type - Global Gum Revenue, 2019-2024
4.2.2 By Type - Global Gum Revenue, 2025-2030
4.2.3 By Type - Global Gum Revenue Market Share, 2019-2030
4.3 By Type - Global Gum Sales & Forecasts
4.3.1 By Type - Global Gum Sales, 2019-2024
4.3.2 By Type - Global Gum Sales, 2025-2030
4.3.3 By Type - Global Gum Sales Market Share, 2019-2030
4.4 By Type - Global Gum Price (Manufacturers Selling Prices), 2019-2030
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Gum Market Size, 2023 & 2030
5.1.2 Hypermarkets
5.1.3 Supermarkets
5.1.4 Convenience Stores
5.1.5 Departmental Stores
5.1.6 Specialty Stores
5.1.7 Online Purchases
5.2 By Application - Global Gum Revenue & Forecasts
5.2.1 By Application - Global Gum Revenue, 2019-2024
5.2.2 By Application - Global Gum Revenue, 2025-2030
5.2.3 By Application - Global Gum Revenue Market Share, 2019-2030
5.3 By Application - Global Gum Sales & Forecasts
5.3.1 By Application - Global Gum Sales, 2019-2024
5.3.2 By Application - Global Gum Sales, 2025-2030
5.3.3 By Application - Global Gum Sales Market Share, 2019-2030
5.4 By Application - Global Gum Price (Manufacturers Selling Prices), 2019-2030
6 Sights by Region
6.1 By Region - Global Gum Market Size, 2023 & 2030
6.2 By Region - Global Gum Revenue & Forecasts
6.2.1 By Region - Global Gum Revenue, 2019-2024
6.2.2 By Region - Global Gum Revenue, 2025-2030
6.2.3 By Region - Global Gum Revenue Market Share, 2019-2030
6.3 By Region - Global Gum Sales & Forecasts
6.3.1 By Region - Global Gum Sales, 2019-2024
6.3.2 By Region - Global Gum Sales, 2025-2030
6.3.3 By Region - Global Gum Sales Market Share, 2019-2030
6.4 North America
6.4.1 By Country - North America Gum Revenue, 2019-2030
6.4.2 By Country - North America Gum Sales, 2019-2030
6.4.3 US Gum Market Size, 2019-2030
6.4.4 Canada Gum Market Size, 2019-2030
6.4.5 Mexico Gum Market Size, 2019-2030
6.5 Europe
6.5.1 By Country - Europe Gum Revenue, 2019-2030
6.5.2 By Country - Europe Gum Sales, 2019-2030
6.5.3 Germany Gum Market Size, 2019-2030
6.5.4 France Gum Market Size, 2019-2030
6.5.5 U.K. Gum Market Size, 2019-2030
6.5.6 Italy Gum Market Size, 2019-2030
6.5.7 Russia Gum Market Size, 2019-2030
6.5.8 Nordic Countries Gum Market Size, 2019-2030
6.5.9 Benelux Gum Market Size, 2019-2030
6.6 Asia
6.6.1 By Region - Asia Gum Revenue, 2019-2030
6.6.2 By Region - Asia Gum Sales, 2019-2030
6.6.3 China Gum Market Size, 2019-2030
6.6.4 Japan Gum Market Size, 2019-2030
6.6.5 South Korea Gum Market Size, 2019-2030
6.6.6 Southeast Asia Gum Market Size, 2019-2030
6.6.7 India Gum Market Size, 2019-2030
6.7 South America
6.7.1 By Country - South America Gum Revenue, 2019-2030
6.7.2 By Country - South America Gum Sales, 2019-2030
6.7.3 Brazil Gum Market Size, 2019-2030
6.7.4 Argentina Gum Market Size, 2019-2030
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa Gum Revenue, 2019-2030
6.8.2 By Country - Middle East & Africa Gum Sales, 2019-2030
6.8.3 Turkey Gum Market Size, 2019-2030
6.8.4 Israel Gum Market Size, 2019-2030
6.8.5 Saudi Arabia Gum Market Size, 2019-2030
6.8.6 UAE Gum Market Size, 2019-2030
7 Manufacturers & Brands Profiles
7.1 Lotte
7.1.1 Lotte Company Summary
7.1.2 Lotte Business Overview
7.1.3 Lotte Gum Major Product Offerings
7.1.4 Lotte Gum Sales and Revenue in Global (2019-2024)
7.1.5 Lotte Key News & Latest Developments
7.2 Meiji Holdings
7.2.1 Meiji Holdings Company Summary
7.2.2 Meiji Holdings Business Overview
7.2.3 Meiji Holdings Gum Major Product Offerings
7.2.4 Meiji Holdings Gum Sales and Revenue in Global (2019-2024)
7.2.5 Meiji Holdings Key News & Latest Developments
7.3 Mondelez International
7.3.1 Mondelez International Company Summary
7.3.2 Mondelez International Business Overview
7.3.3 Mondelez International Gum Major Product Offerings
7.3.4 Mondelez International Gum Sales and Revenue in Global (2019-2024)
7.3.5 Mondelez International Key News & Latest Developments
7.4 Perfetti Van Melle
7.4.1 Perfetti Van Melle Company Summary
7.4.2 Perfetti Van Melle Business Overview
7.4.3 Perfetti Van Melle Gum Major Product Offerings
7.4.4 Perfetti Van Melle Gum Sales and Revenue in Global (2019-2024)
7.4.5 Perfetti Van Melle Key News & Latest Developments
7.5 Wrigley
7.5.1 Wrigley Company Summary
7.5.2 Wrigley Business Overview
7.5.3 Wrigley Gum Major Product Offerings
7.5.4 Wrigley Gum Sales and Revenue in Global (2019-2024)
7.5.5 Wrigley Key News & Latest Developments
8 Global Gum Production Capacity, Analysis
8.1 Global Gum Production Capacity, 2019-2030
8.2 Gum Production Capacity of Key Manufacturers in Global Market
8.3 Global Gum Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 Gum Supply Chain Analysis
10.1 Gum Industry Value Chain
10.2 Gum Upstream Market
10.3 Gum Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 Gum Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Key Players of Gum in Global Market
Table 2. Top Gum Players in Global Market, Ranking by Revenue (2023)
Table 3. Global Gum Revenue by Companies, (US$, Mn), 2019-2024
Table 4. Global Gum Revenue Share by Companies, 2019-2024
Table 5. Global Gum Sales by Companies, (K MT), 2019-2024
Table 6. Global Gum Sales Share by Companies, 2019-2024
Table 7. Key Manufacturers Gum Price (2019-2024) & (USD/MT)
Table 8. Global Manufacturers Gum Product Type
Table 9. List of Global Tier 1 Gum Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Gum Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 11. By Type ? Global Gum Revenue, (US$, Mn), 2023 & 2030
Table 12. By Type - Global Gum Revenue (US$, Mn), 2019-2024
Table 13. By Type - Global Gum Revenue (US$, Mn), 2025-2030
Table 14. By Type - Global Gum Sales (K MT), 2019-2024
Table 15. By Type - Global Gum Sales (K MT), 2025-2030
Table 16. By Application ? Global Gum Revenue, (US$, Mn), 2023 & 2030
Table 17. By Application - Global Gum Revenue (US$, Mn), 2019-2024
Table 18. By Application - Global Gum Revenue (US$, Mn), 2025-2030
Table 19. By Application - Global Gum Sales (K MT), 2019-2024
Table 20. By Application - Global Gum Sales (K MT), 2025-2030
Table 21. By Region ? Global Gum Revenue, (US$, Mn), 2023 VS 2030
Table 22. By Region - Global Gum Revenue (US$, Mn), 2019-2024
Table 23. By Region - Global Gum Revenue (US$, Mn), 2025-2030
Table 24. By Region - Global Gum Sales (K MT), 2019-2024
Table 25. By Region - Global Gum Sales (K MT), 2025-2030
Table 26. By Country - North America Gum Revenue, (US$, Mn), 2019-2024
Table 27. By Country - North America Gum Revenue, (US$, Mn), 2025-2030
Table 28. By Country - North America Gum Sales, (K MT), 2019-2024
Table 29. By Country - North America Gum Sales, (K MT), 2025-2030
Table 30. By Country - Europe Gum Revenue, (US$, Mn), 2019-2024
Table 31. By Country - Europe Gum Revenue, (US$, Mn), 2025-2030
Table 32. By Country - Europe Gum Sales, (K MT), 2019-2024
Table 33. By Country - Europe Gum Sales, (K MT), 2025-2030
Table 34. By Region - Asia Gum Revenue, (US$, Mn), 2019-2024
Table 35. By Region - Asia Gum Revenue, (US$, Mn), 2025-2030
Table 36. By Region - Asia Gum Sales, (K MT), 2019-2024
Table 37. By Region - Asia Gum Sales, (K MT), 2025-2030
Table 38. By Country - South America Gum Revenue, (US$, Mn), 2019-2024
Table 39. By Country - South America Gum Revenue, (US$, Mn), 2025-2030
Table 40. By Country - South America Gum Sales, (K MT), 2019-2024
Table 41. By Country - South America Gum Sales, (K MT), 2025-2030
Table 42. By Country - Middle East & Africa Gum Revenue, (US$, Mn), 2019-2024
Table 43. By Country - Middle East & Africa Gum Revenue, (US$, Mn), 2025-2030
Table 44. By Country - Middle East & Africa Gum Sales, (K MT), 2019-2024
Table 45. By Country - Middle East & Africa Gum Sales, (K MT), 2025-2030
Table 46. Lotte Company Summary
Table 47. Lotte Gum Product Offerings
Table 48. Lotte Gum Sales (K MT), Revenue (US$, Mn) and Average Price (USD/MT) (2019-2024)
Table 49. Lotte Key News & Latest Developments
Table 50. Meiji Holdings Company Summary
Table 51. Meiji Holdings Gum Product Offerings
Table 52. Meiji Holdings Gum Sales (K MT), Revenue (US$, Mn) and Average Price (USD/MT) (2019-2024)
Table 53. Meiji Holdings Key News & Latest Developments
Table 54. Mondelez International Company Summary
Table 55. Mondelez International Gum Product Offerings
Table 56. Mondelez International Gum Sales (K MT), Revenue (US$, Mn) and Average Price (USD/MT) (2019-2024)
Table 57. Mondelez International Key News & Latest Developments
Table 58. Perfetti Van Melle Company Summary
Table 59. Perfetti Van Melle Gum Product Offerings
Table 60. Perfetti Van Melle Gum Sales (K MT), Revenue (US$, Mn) and Average Price (USD/MT) (2019-2024)
Table 61. Perfetti Van Melle Key News & Latest Developments
Table 62. Wrigley Company Summary
Table 63. Wrigley Gum Product Offerings
Table 64. Wrigley Gum Sales (K MT), Revenue (US$, Mn) and Average Price (USD/MT) (2019-2024)
Table 65. Wrigley Key News & Latest Developments
Table 66. Gum Production Capacity (K MT) of Key Manufacturers in Global Market, 2022-2024 (K MT)
Table 67. Global Gum Capacity Market Share of Key Manufacturers, 2022-2024
Table 68. Global Gum Production by Region, 2019-2024 (K MT)
Table 69. Global Gum Production by Region, 2025-2030 (K MT)
Table 70. Gum Market Opportunities & Trends in Global Market
Table 71. Gum Market Drivers in Global Market
Table 72. Gum Market Restraints in Global Market
Table 73. Gum Raw Materials
Table 74. Gum Raw Materials Suppliers in Global Market
Table 75. Typical Gum Downstream
Table 76. Gum Downstream Clients in Global Market
Table 77. Gum Distributors and Sales Agents in Global Market
List of Figures
Figure 1. Gum Segment by Type in 2023
Figure 2. Gum Segment by Application in 2023
Figure 3. Global Gum Market Overview: 2023
Figure 4. Key Caveats
Figure 5. Global Gum Market Size: 2023 VS 2030 (US$, Mn)
Figure 6. Global Gum Revenue, 2019-2030 (US$, Mn)
Figure 7. Gum Sales in Global Market: 2019-2030 (K MT)
Figure 8. The Top 3 and 5 Players Market Share by Gum Revenue in 2023
Figure 9. By Type - Global Gum Revenue, (US$, Mn), 2023 & 2030
Figure 10. By Type - Global Gum Revenue Market Share, 2019-2030
Figure 11. By Type - Global Gum Sales Market Share, 2019-2030
Figure 12. By Type - Global Gum Price (USD/MT), 2019-2030
Figure 13. By Application - Global Gum Revenue, (US$, Mn), 2023 & 2030
Figure 14. By Application - Global Gum Revenue Market Share, 2019-2030
Figure 15. By Application - Global Gum Sales Market Share, 2019-2030
Figure 16. By Application - Global Gum Price (USD/MT), 2019-2030
Figure 17. By Region - Global Gum Revenue, (US$, Mn), 2023 & 2030
Figure 18. By Region - Global Gum Revenue Market Share, 2019 VS 2023 VS 2030
Figure 19. By Region - Global Gum Revenue Market Share, 2019-2030
Figure 20. By Region - Global Gum Sales Market Share, 2019-2030
Figure 21. By Country - North America Gum Revenue Market Share, 2019-2030
Figure 22. By Country - North America Gum Sales Market Share, 2019-2030
Figure 23. US Gum Revenue, (US$, Mn), 2019-2030
Figure 24. Canada Gum Revenue, (US$, Mn), 2019-2030
Figure 25. Mexico Gum Revenue, (US$, Mn), 2019-2030
Figure 26. By Country - Europe Gum Revenue Market Share, 2019-2030
Figure 27. By Country - Europe Gum Sales Market Share, 2019-2030
Figure 28. Germany Gum Revenue, (US$, Mn), 2019-2030
Figure 29. France Gum Revenue, (US$, Mn), 2019-2030
Figure 30. U.K. Gum Revenue, (US$, Mn), 2019-2030
Figure 31. Italy Gum Revenue, (US$, Mn), 2019-2030
Figure 32. Russia Gum Revenue, (US$, Mn), 2019-2030
Figure 33. Nordic Countries Gum Revenue, (US$, Mn), 2019-2030
Figure 34. Benelux Gum Revenue, (US$, Mn), 2019-2030
Figure 35. By Region - Asia Gum Revenue Market Share, 2019-2030
Figure 36. By Region - Asia Gum Sales Market Share, 2019-2030
Figure 37. China Gum Revenue, (US$, Mn), 2019-2030
Figure 38. Japan Gum Revenue, (US$, Mn), 2019-2030
Figure 39. South Korea Gum Revenue, (US$, Mn), 2019-2030
Figure 40. Southeast Asia Gum Revenue, (US$, Mn), 2019-2030
Figure 41. India Gum Revenue, (US$, Mn), 2019-2030
Figure 42. By Country - South America Gum Revenue Market Share, 2019-2030
Figure 43. By Country - South America Gum Sales Market Share, 2019-2030
Figure 44. Brazil Gum Revenue, (US$, Mn), 2019-2030
Figure 45. Argentina Gum Revenue, (US$, Mn), 2019-2030
Figure 46. By Country - Middle East & Africa Gum Revenue Market Share, 2019-2030
Figure 47. By Country - Middle East & Africa Gum Sales Market Share, 2019-2030
Figure 48. Turkey Gum Revenue, (US$, Mn), 2019-2030
Figure 49. Israel Gum Revenue, (US$, Mn), 2019-2030
Figure 50. Saudi Arabia Gum Revenue, (US$, Mn), 2019-2030
Figure 51. UAE Gum Revenue, (US$, Mn), 2019-2030
Figure 52. Global Gum Production Capacity (K MT), 2019-2030
Figure 53. The Percentage of Production Gum by Region, 2023 VS 2030
Figure 54. Gum Industry Value Chain
Figure 55. Marketing Channels
