This report aims to provide a comprehensive presentation of the global market for Marketing Automation System, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Automation System. This report contains market size and forecasts of Marketing Automation System in global, including the following market information:
Global Marketing Automation System Market Revenue, 2018-2023, 2024-2032, ($ millions)
Global top five companies in 2022 (%)
The global Marketing Automation System market was valued at US$ million in 2022 and is projected to reach US$ million by 2032, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Cloud Based Segment to Reach $ Million by 2032, with a % CAGR in next six years.
The global key manufacturers of Marketing Automation System include HubSpot, Marketo, Oracle, Acoustic, Act-On, Omnisend, Autopilot, Higher Logic and iContact, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
We surveyed the Marketing Automation System companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Marketing Automation System Market, by Type, 2018-2023, 2024-2032 ($ millions)
Global Marketing Automation System Market Segment Percentages, by Type, 2022 (%)
Cloud Based
On-premise
Global Marketing Automation System Market, by Application, 2018-2023, 2024-2032 ($ millions)
Global Marketing Automation System Market Segment Percentages, by Application, 2022 (%)
Business-to-Business (B2B)
Business-to-Consumer (B2C)
Global Marketing Automation System Market, By Region and Country, 2018-2023, 2024-2032 ($ Millions)
Global Marketing Automation System Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Marketing Automation System revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Marketing Automation System revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
HubSpot
Marketo
Oracle
Acoustic
Act-On
Omnisend
Autopilot
Higher Logic
iContact
Keap
MailChimp
ActiveCampaign
Mautic
Outline of Major Chapters:
Chapter 1: Introduces the definition of Marketing Automation System, market overview.
Chapter 2: Global Marketing Automation System market size in revenue.
Chapter 3: Detailed analysis of Marketing Automation System company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Marketing Automation System in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Marketing Automation System Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Marketing Automation System Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Marketing Automation System Overall Market Size
2.1 Global Marketing Automation System Market Size: 2022 VS 2032
2.2 Global Marketing Automation System Market Size, Prospects & Forecasts: 2018-2032
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Marketing Automation System Players in Global Market
3.2 Top Global Marketing Automation System Companies Ranked by Revenue
3.3 Global Marketing Automation System Revenue by Companies
3.4 Top 3 and Top 5 Marketing Automation System Companies in Global Market, by Revenue in 2022
3.5 Global Companies Marketing Automation System Product Type
3.6 Tier 1, Tier 2 and Tier 3 Marketing Automation System Players in Global Market
3.6.1 List of Global Tier 1 Marketing Automation System Companies
3.6.2 List of Global Tier 2 and Tier 3 Marketing Automation System Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Marketing Automation System Market Size Markets, 2022 & 2032
4.1.2 Cloud Based
4.1.3 On-premise
4.2 By Type - Global Marketing Automation System Revenue & Forecasts
4.2.1 By Type - Global Marketing Automation System Revenue, 2018-2023
4.2.2 By Type - Global Marketing Automation System Revenue, 2024-2032
4.2.3 By Type - Global Marketing Automation System Revenue Market Share, 2018-2032
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Marketing Automation System Market Size, 2022 & 2032
5.1.2 Business-to-Business (B2B)
5.1.3 Business-to-Consumer (B2C)
5.2 By Application - Global Marketing Automation System Revenue & Forecasts
5.2.1 By Application - Global Marketing Automation System Revenue, 2018-2023
5.2.2 By Application - Global Marketing Automation System Revenue, 2024-2032
5.2.3 By Application - Global Marketing Automation System Revenue Market Share, 2018-2032
6 Sights by Region
6.1 By Region - Global Marketing Automation System Market Size, 2022 & 2032
6.2 By Region - Global Marketing Automation System Revenue & Forecasts
6.2.1 By Region - Global Marketing Automation System Revenue, 2018-2023
6.2.2 By Region - Global Marketing Automation System Revenue, 2024-2032
6.2.3 By Region - Global Marketing Automation System Revenue Market Share, 2018-2032
6.3 North America
6.3.1 By Country - North America Marketing Automation System Revenue, 2018-2032
6.3.2 US Marketing Automation System Market Size, 2018-2032
6.3.3 Canada Marketing Automation System Market Size, 2018-2032
6.3.4 Mexico Marketing Automation System Market Size, 2018-2032
6.4 Europe
6.4.1 By Country - Europe Marketing Automation System Revenue, 2018-2032
6.4.2 Germany Marketing Automation System Market Size, 2018-2032
6.4.3 France Marketing Automation System Market Size, 2018-2032
6.4.4 U.K. Marketing Automation System Market Size, 2018-2032
6.4.5 Italy Marketing Automation System Market Size, 2018-2032
6.4.6 Russia Marketing Automation System Market Size, 2018-2032
6.4.7 Nordic Countries Marketing Automation System Market Size, 2018-2032
6.4.8 Benelux Marketing Automation System Market Size, 2018-2032
6.5 Asia
6.5.1 By Region - Asia Marketing Automation System Revenue, 2018-2032
6.5.2 China Marketing Automation System Market Size, 2018-2032
6.5.3 Japan Marketing Automation System Market Size, 2018-2032
6.5.4 South Korea Marketing Automation System Market Size, 2018-2032
6.5.5 Southeast Asia Marketing Automation System Market Size, 2018-2032
6.5.6 India Marketing Automation System Market Size, 2018-2032
6.6 South America
6.6.1 By Country - South America Marketing Automation System Revenue, 2018-2032
6.6.2 Brazil Marketing Automation System Market Size, 2018-2032
6.6.3 Argentina Marketing Automation System Market Size, 2018-2032
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Marketing Automation System Revenue, 2018-2032
6.7.2 Turkey Marketing Automation System Market Size, 2018-2032
6.7.3 Israel Marketing Automation System Market Size, 2018-2032
6.7.4 Saudi Arabia Marketing Automation System Market Size, 2018-2032
6.7.5 UAE Marketing Automation System Market Size, 2018-2032
7 Marketing Automation System Companies Profiles
7.1 HubSpot
7.1.1 HubSpot Company Summary
7.1.2 HubSpot Business Overview
7.1.3 HubSpot Marketing Automation System Major Product Offerings
7.1.4 HubSpot Marketing Automation System Revenue in Global Market (2018-2023)
7.1.5 HubSpot Key News & Latest Developments
7.2 Marketo
7.2.1 Marketo Company Summary
7.2.2 Marketo Business Overview
7.2.3 Marketo Marketing Automation System Major Product Offerings
7.2.4 Marketo Marketing Automation System Revenue in Global Market (2018-2023)
7.2.5 Marketo Key News & Latest Developments
7.3 Oracle
7.3.1 Oracle Company Summary
7.3.2 Oracle Business Overview
7.3.3 Oracle Marketing Automation System Major Product Offerings
7.3.4 Oracle Marketing Automation System Revenue in Global Market (2018-2023)
7.3.5 Oracle Key News & Latest Developments
7.4 Acoustic
7.4.1 Acoustic Company Summary
7.4.2 Acoustic Business Overview
7.4.3 Acoustic Marketing Automation System Major Product Offerings
7.4.4 Acoustic Marketing Automation System Revenue in Global Market (2018-2023)
7.4.5 Acoustic Key News & Latest Developments
7.5 Act-On
7.5.1 Act-On Company Summary
7.5.2 Act-On Business Overview
7.5.3 Act-On Marketing Automation System Major Product Offerings
7.5.4 Act-On Marketing Automation System Revenue in Global Market (2018-2023)
7.5.5 Act-On Key News & Latest Developments
7.6 Omnisend
7.6.1 Omnisend Company Summary
7.6.2 Omnisend Business Overview
7.6.3 Omnisend Marketing Automation System Major Product Offerings
7.6.4 Omnisend Marketing Automation System Revenue in Global Market (2018-2023)
7.6.5 Omnisend Key News & Latest Developments
7.7 Autopilot
7.7.1 Autopilot Company Summary
7.7.2 Autopilot Business Overview
7.7.3 Autopilot Marketing Automation System Major Product Offerings
7.7.4 Autopilot Marketing Automation System Revenue in Global Market (2018-2023)
7.7.5 Autopilot Key News & Latest Developments
7.8 Higher Logic
7.8.1 Higher Logic Company Summary
7.8.2 Higher Logic Business Overview
7.8.3 Higher Logic Marketing Automation System Major Product Offerings
7.8.4 Higher Logic Marketing Automation System Revenue in Global Market (2018-2023)
7.8.5 Higher Logic Key News & Latest Developments
7.9 iContact
7.9.1 iContact Company Summary
7.9.2 iContact Business Overview
7.9.3 iContact Marketing Automation System Major Product Offerings
7.9.4 iContact Marketing Automation System Revenue in Global Market (2018-2023)
7.9.5 iContact Key News & Latest Developments
7.10 Keap
7.10.1 Keap Company Summary
7.10.2 Keap Business Overview
7.10.3 Keap Marketing Automation System Major Product Offerings
7.10.4 Keap Marketing Automation System Revenue in Global Market (2018-2023)
7.10.5 Keap Key News & Latest Developments
7.11 MailChimp
7.11.1 MailChimp Company Summary
7.11.2 MailChimp Business Overview
7.11.3 MailChimp Marketing Automation System Major Product Offerings
7.11.4 MailChimp Marketing Automation System Revenue in Global Market (2018-2023)
7.11.5 MailChimp Key News & Latest Developments
7.12 ActiveCampaign
7.12.1 ActiveCampaign Company Summary
7.12.2 ActiveCampaign Business Overview
7.12.3 ActiveCampaign Marketing Automation System Major Product Offerings
7.12.4 ActiveCampaign Marketing Automation System Revenue in Global Market (2018-2023)
7.12.5 ActiveCampaign Key News & Latest Developments
7.13 Mautic
7.13.1 Mautic Company Summary
7.13.2 Mautic Business Overview
7.13.3 Mautic Marketing Automation System Major Product Offerings
7.13.4 Mautic Marketing Automation System Revenue in Global Market (2018-2023)
7.13.5 Mautic Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Marketing Automation System Market Opportunities & Trends in Global Market
Table 2. Marketing Automation System Market Drivers in Global Market
Table 3. Marketing Automation System Market Restraints in Global Market
Table 4. Key Players of Marketing Automation System in Global Market
Table 5. Top Marketing Automation System Players in Global Market, Ranking by Revenue (2022)
Table 6. Global Marketing Automation System Revenue by Companies, (US$, Mn), 2018-2023
Table 7. Global Marketing Automation System Revenue Share by Companies, 2018-2023
Table 8. Global Companies Marketing Automation System Product Type
Table 9. List of Global Tier 1 Marketing Automation System Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Marketing Automation System Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 11. By Type ? Global Marketing Automation System Revenue, (US$, Mn), 2022 & 2032
Table 12. By Type - Marketing Automation System Revenue in Global (US$, Mn), 2018-2023
Table 13. By Type - Marketing Automation System Revenue in Global (US$, Mn), 2024-2032
Table 14. By Application ? Global Marketing Automation System Revenue, (US$, Mn), 2022 & 2032
Table 15. By Application - Marketing Automation System Revenue in Global (US$, Mn), 2018-2023
Table 16. By Application - Marketing Automation System Revenue in Global (US$, Mn), 2024-2032
Table 17. By Region ? Global Marketing Automation System Revenue, (US$, Mn), 2022 & 2032
Table 18. By Region - Global Marketing Automation System Revenue (US$, Mn), 2018-2023
Table 19. By Region - Global Marketing Automation System Revenue (US$, Mn), 2024-2032
Table 20. By Country - North America Marketing Automation System Revenue, (US$, Mn), 2018-2023
Table 21. By Country - North America Marketing Automation System Revenue, (US$, Mn), 2024-2032
Table 22. By Country - Europe Marketing Automation System Revenue, (US$, Mn), 2018-2023
Table 23. By Country - Europe Marketing Automation System Revenue, (US$, Mn), 2024-2032
Table 24. By Region - Asia Marketing Automation System Revenue, (US$, Mn), 2018-2023
Table 25. By Region - Asia Marketing Automation System Revenue, (US$, Mn), 2024-2032
Table 26. By Country - South America Marketing Automation System Revenue, (US$, Mn), 2018-2023
Table 27. By Country - South America Marketing Automation System Revenue, (US$, Mn), 2024-2032
Table 28. By Country - Middle East & Africa Marketing Automation System Revenue, (US$, Mn), 2018-2023
Table 29. By Country - Middle East & Africa Marketing Automation System Revenue, (US$, Mn), 2024-2032
Table 30. HubSpot Company Summary
Table 31. HubSpot Marketing Automation System Product Offerings
Table 32. HubSpot Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 33. HubSpot Key News & Latest Developments
Table 34. Marketo Company Summary
Table 35. Marketo Marketing Automation System Product Offerings
Table 36. Marketo Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 37. Marketo Key News & Latest Developments
Table 38. Oracle Company Summary
Table 39. Oracle Marketing Automation System Product Offerings
Table 40. Oracle Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 41. Oracle Key News & Latest Developments
Table 42. Acoustic Company Summary
Table 43. Acoustic Marketing Automation System Product Offerings
Table 44. Acoustic Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 45. Acoustic Key News & Latest Developments
Table 46. Act-On Company Summary
Table 47. Act-On Marketing Automation System Product Offerings
Table 48. Act-On Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 49. Act-On Key News & Latest Developments
Table 50. Omnisend Company Summary
Table 51. Omnisend Marketing Automation System Product Offerings
Table 52. Omnisend Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 53. Omnisend Key News & Latest Developments
Table 54. Autopilot Company Summary
Table 55. Autopilot Marketing Automation System Product Offerings
Table 56. Autopilot Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 57. Autopilot Key News & Latest Developments
Table 58. Higher Logic Company Summary
Table 59. Higher Logic Marketing Automation System Product Offerings
Table 60. Higher Logic Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 61. Higher Logic Key News & Latest Developments
Table 62. iContact Company Summary
Table 63. iContact Marketing Automation System Product Offerings
Table 64. iContact Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 65. iContact Key News & Latest Developments
Table 66. Keap Company Summary
Table 67. Keap Marketing Automation System Product Offerings
Table 68. Keap Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 69. Keap Key News & Latest Developments
Table 70. MailChimp Company Summary
Table 71. MailChimp Marketing Automation System Product Offerings
Table 72. MailChimp Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 73. MailChimp Key News & Latest Developments
Table 74. ActiveCampaign Company Summary
Table 75. ActiveCampaign Marketing Automation System Product Offerings
Table 76. ActiveCampaign Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 77. ActiveCampaign Key News & Latest Developments
Table 78. Mautic Company Summary
Table 79. Mautic Marketing Automation System Product Offerings
Table 80. Mautic Marketing Automation System Revenue (US$, Mn) & (2018-2023)
Table 81. Mautic Key News & Latest Developments
List of Figures
Figure 1. Marketing Automation System Segment by Type in 2022
Figure 2. Marketing Automation System Segment by Application in 2022
Figure 3. Global Marketing Automation System Market Overview: 2022
Figure 4. Key Caveats
Figure 5. Global Marketing Automation System Market Size: 2022 VS 2032 (US$, Mn)
Figure 6. Global Marketing Automation System Revenue, 2018-2032 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Marketing Automation System Revenue in 2022
Figure 8. By Type - Global Marketing Automation System Revenue Market Share, 2018-2032
Figure 9. By Application - Global Marketing Automation System Revenue Market Share, 2018-2032
Figure 10. By Type - Global Marketing Automation System Revenue, (US$, Mn), 2022 & 2032
Figure 11. By Type - Global Marketing Automation System Revenue Market Share, 2018-2032
Figure 12. By Application - Global Marketing Automation System Revenue, (US$, Mn), 2022 & 2032
Figure 13. By Application - Global Marketing Automation System Revenue Market Share, 2018-2032
Figure 14. By Region - Global Marketing Automation System Revenue Market Share, 2018-2032
Figure 15. By Country - North America Marketing Automation System Revenue Market Share, 2018-2032
Figure 16. US Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 17. Canada Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 18. Mexico Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 19. By Country - Europe Marketing Automation System Revenue Market Share, 2018-2032
Figure 20. Germany Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 21. France Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 22. U.K. Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 23. Italy Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 24. Russia Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 25. Nordic Countries Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 26. Benelux Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 27. By Region - Asia Marketing Automation System Revenue Market Share, 2018-2032
Figure 28. China Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 29. Japan Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 30. South Korea Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 31. Southeast Asia Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 32. India Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 33. By Country - South America Marketing Automation System Revenue Market Share, 2018-2032
Figure 34. Brazil Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 35. Argentina Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 36. By Country - Middle East & Africa Marketing Automation System Revenue Market Share, 2018-2032
Figure 37. Turkey Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 38. Israel Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 39. Saudi Arabia Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 40. UAE Marketing Automation System Revenue, (US$, Mn), 2018-2032
Figure 41. HubSpot Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 42. Marketo Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 43. Oracle Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 44. Acoustic Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 45. Act-On Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 46. Omnisend Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 47. Autopilot Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 48. Higher Logic Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 49. iContact Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 50. Keap Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 51. MailChimp Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 52. ActiveCampaign Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 53. Mautic Marketing Automation System Revenue Year Over Year Growth (US$, Mn) & (2018-2023)