This research report provides a comprehensive analysis of the Mobile Marketing Automation Service market, focusing on the current trends, market dynamics, and future prospects. The report explores the global Mobile Marketing Automation Service market, including major regions such as North America, Europe, Asia-Pacific, and emerging markets. It also examines key factors driving the growth of Mobile Marketing Automation Service, challenges faced by the industry, and potential opportunities for market players.
The global Mobile Marketing Automation Service market has witnessed rapid growth in recent years, driven by increasing environmental concerns, government incentives, and advancements in technology. The Mobile Marketing Automation Service market presents opportunities for various stakeholders, including Large Enterprise, Medium-Sized Enterprise. Collaboration between the private sector and governments can accelerate the development of supportive policies, research and development efforts, and investment in Mobile Marketing Automation Service market. Additionally, the growing consumer demand present avenues for market expansion.
The global Mobile Marketing Automation Service market was valued at US$ 5423.3 million in 2023 and is projected to reach US$ 18680 million by 2030, at a CAGR of 19.5% during the forecast period.
Mobile marketing automation services refer to the use of technology and tools to manage and execute mobile marketing activities in an automated and intelligent manner. These services cover user analysis, message push, personalized content creation, automated marketing workflow, etc., helping companies interact with users more effectively, improve user participation, and achieve better marketing results. As user interactions increase across multiple devices and platforms, mobile marketing automation services will focus more on multi-channel integration to ensure a consistent user experience. With the continuous advancement of technology and changes in user needs, mobile marketing automation services will continue to evolve to adapt to new trends and market dynamics.
Key Features:
The research report on the Mobile Marketing Automation Service market includes several key features to provide comprehensive insights and facilitate decision-making for stakeholders.
Executive Summary: The report provides overview of the key findings, market trends, and major insights of the Mobile Marketing Automation Service market.
Market Overview: The report provides a comprehensive overview of the Mobile Marketing Automation Service market, including its definition, historical development, and current market size. It covers market segmentation by Type (e.g., Personalized Content Service, General Content Service), region, and application, highlighting the key drivers, challenges, and opportunities within each segment.
Market Dynamics: The report analyses the market dynamics driving the growth and development of the Mobile Marketing Automation Service market. The report includes an assessment of government policies and regulations, technological advancements, consumer trends and preferences, infrastructure development, and industry collaborations. This analysis helps stakeholders understand the factors influencing the Mobile Marketing Automation Service market's trajectory.
Competitive Landscape: The report provides an in-depth analysis of the competitive landscape within the Mobile Marketing Automation Service market. It includes profiles of major market players, their market share, strategies, product portfolios, and recent developments.
Market Segmentation and Forecast: The report segment the Mobile Marketing Automation Service market based on various parameters, such as by Type, region, and by Application. It provides market size and growth forecasts for each segment, supported by quantitative data and analysis. This helps stakeholders identify growth opportunities and make informed investment decisions.
Technological Trends: The report should highlight the key technological trends shaping the Mobile Marketing Automation Service market, such as advancements in Type One technology and emerging substitutes. It analyses the impact of these trends on market growth, adoption rates, and consumer preferences.
Market Challenges and Opportunities: The report identify and analyses the major challenges faced by the Mobile Marketing Automation Service market, such as technical bottleneck, cost limitations, and high entry barrier. It also highlights the opportunities for market growth, such as government incentives, emerging markets, and collaborations between stakeholders.
Regulatory and Policy Analysis: The report should assess the regulatory and policy landscape for Mobile Marketing Automation Service, including government incentives, emission standards, and infrastructure development plans. It should analyse the impact of these policies on market growth and provide insights into future regulatory developments.
Recommendations and Conclusion: The report conclude with actionable recommendations for stakeholders, such as Application One Consumer, policymakers, investors, and infrastructure providers. These recommendations should be based on the research findings and address key challenges and opportunities within the Mobile Marketing Automation Service market.
Supporting Data and Appendices: The report include supporting data, charts, and graphs to substantiate the analysis and findings. It also includes appendices with additional detailed information, such as data sources, survey questionnaires, and detailed market forecasts.
Market Segmentation
Mobile Marketing Automation Service market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
Personalized Content Service
General Content Service
Market segment by Application
Large Enterprise
Medium-Sized Enterprise
Small Companies
Global Mobile Marketing Automation Service Market Segment Percentages, By Region and Country, 2023 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Major players covered
Braze
Leanplum
Iterable
CleverTap
Localytics
MoEngage
OneSignal
Airship
Outline of Major Chapters:
Chapter 1: Introduces the definition of Mobile Marketing Automation Service, market overview.
Chapter 2: Global Mobile Marketing Automation Service market size in revenue.
Chapter 3: Detailed analysis of Mobile Marketing Automation Service company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Mobile Marketing Automation Service in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Mobile Marketing Automation Service Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Mobile Marketing Automation Service Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Mobile Marketing Automation Service Overall Market Size
2.1 Global Mobile Marketing Automation Service Market Size: 2023 VS 2030
2.2 Global Mobile Marketing Automation Service Market Size, Prospects & Forecasts: 2019-2030
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Mobile Marketing Automation Service Players in Global Market
3.2 Top Global Mobile Marketing Automation Service Companies Ranked by Revenue
3.3 Global Mobile Marketing Automation Service Revenue by Companies
3.4 Top 3 and Top 5 Mobile Marketing Automation Service Companies in Global Market, by Revenue in 2023
3.5 Global Companies Mobile Marketing Automation Service Product Type
3.6 Tier 1, Tier 2 and Tier 3 Mobile Marketing Automation Service Players in Global Market
3.6.1 List of Global Tier 1 Mobile Marketing Automation Service Companies
3.6.2 List of Global Tier 2 and Tier 3 Mobile Marketing Automation Service Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Mobile Marketing Automation Service Market Size Markets, 2023 & 2030
4.1.2 Personalized Content Service
4.1.3 General Content Service
4.2 By Type - Global Mobile Marketing Automation Service Revenue & Forecasts
4.2.1 By Type - Global Mobile Marketing Automation Service Revenue, 2019-2024
4.2.2 By Type - Global Mobile Marketing Automation Service Revenue, 2025-2030
4.2.3 By Type - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Mobile Marketing Automation Service Market Size, 2023 & 2030
5.1.2 Large Enterprise
5.1.3 Medium-Sized Enterprise
5.1.4 Small Companies
5.2 By Application - Global Mobile Marketing Automation Service Revenue & Forecasts
5.2.1 By Application - Global Mobile Marketing Automation Service Revenue, 2019-2024
5.2.2 By Application - Global Mobile Marketing Automation Service Revenue, 2025-2030
5.2.3 By Application - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
6 Sights by Region
6.1 By Region - Global Mobile Marketing Automation Service Market Size, 2023 & 2030
6.2 By Region - Global Mobile Marketing Automation Service Revenue & Forecasts
6.2.1 By Region - Global Mobile Marketing Automation Service Revenue, 2019-2024
6.2.2 By Region - Global Mobile Marketing Automation Service Revenue, 2025-2030
6.2.3 By Region - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
6.3 North America
6.3.1 By Country - North America Mobile Marketing Automation Service Revenue, 2019-2030
6.3.2 US Mobile Marketing Automation Service Market Size, 2019-2030
6.3.3 Canada Mobile Marketing Automation Service Market Size, 2019-2030
6.3.4 Mexico Mobile Marketing Automation Service Market Size, 2019-2030
6.4 Europe
6.4.1 By Country - Europe Mobile Marketing Automation Service Revenue, 2019-2030
6.4.2 Germany Mobile Marketing Automation Service Market Size, 2019-2030
6.4.3 France Mobile Marketing Automation Service Market Size, 2019-2030
6.4.4 U.K. Mobile Marketing Automation Service Market Size, 2019-2030
6.4.5 Italy Mobile Marketing Automation Service Market Size, 2019-2030
6.4.6 Russia Mobile Marketing Automation Service Market Size, 2019-2030
6.4.7 Nordic Countries Mobile Marketing Automation Service Market Size, 2019-2030
6.4.8 Benelux Mobile Marketing Automation Service Market Size, 2019-2030
6.5 Asia
6.5.1 By Region - Asia Mobile Marketing Automation Service Revenue, 2019-2030
6.5.2 China Mobile Marketing Automation Service Market Size, 2019-2030
6.5.3 Japan Mobile Marketing Automation Service Market Size, 2019-2030
6.5.4 South Korea Mobile Marketing Automation Service Market Size, 2019-2030
6.5.5 Southeast Asia Mobile Marketing Automation Service Market Size, 2019-2030
6.5.6 India Mobile Marketing Automation Service Market Size, 2019-2030
6.6 South America
6.6.1 By Country - South America Mobile Marketing Automation Service Revenue, 2019-2030
6.6.2 Brazil Mobile Marketing Automation Service Market Size, 2019-2030
6.6.3 Argentina Mobile Marketing Automation Service Market Size, 2019-2030
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Mobile Marketing Automation Service Revenue, 2019-2030
6.7.2 Turkey Mobile Marketing Automation Service Market Size, 2019-2030
6.7.3 Israel Mobile Marketing Automation Service Market Size, 2019-2030
6.7.4 Saudi Arabia Mobile Marketing Automation Service Market Size, 2019-2030
6.7.5 UAE Mobile Marketing Automation Service Market Size, 2019-2030
7 Mobile Marketing Automation Service Companies Profiles
7.1 Braze
7.1.1 Braze Company Summary
7.1.2 Braze Business Overview
7.1.3 Braze Mobile Marketing Automation Service Major Product Offerings
7.1.4 Braze Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.1.5 Braze Key News & Latest Developments
7.2 Leanplum
7.2.1 Leanplum Company Summary
7.2.2 Leanplum Business Overview
7.2.3 Leanplum Mobile Marketing Automation Service Major Product Offerings
7.2.4 Leanplum Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.2.5 Leanplum Key News & Latest Developments
7.3 Iterable
7.3.1 Iterable Company Summary
7.3.2 Iterable Business Overview
7.3.3 Iterable Mobile Marketing Automation Service Major Product Offerings
7.3.4 Iterable Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.3.5 Iterable Key News & Latest Developments
7.4 CleverTap
7.4.1 CleverTap Company Summary
7.4.2 CleverTap Business Overview
7.4.3 CleverTap Mobile Marketing Automation Service Major Product Offerings
7.4.4 CleverTap Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.4.5 CleverTap Key News & Latest Developments
7.5 Localytics
7.5.1 Localytics Company Summary
7.5.2 Localytics Business Overview
7.5.3 Localytics Mobile Marketing Automation Service Major Product Offerings
7.5.4 Localytics Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.5.5 Localytics Key News & Latest Developments
7.6 MoEngage
7.6.1 MoEngage Company Summary
7.6.2 MoEngage Business Overview
7.6.3 MoEngage Mobile Marketing Automation Service Major Product Offerings
7.6.4 MoEngage Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.6.5 MoEngage Key News & Latest Developments
7.7 OneSignal
7.7.1 OneSignal Company Summary
7.7.2 OneSignal Business Overview
7.7.3 OneSignal Mobile Marketing Automation Service Major Product Offerings
7.7.4 OneSignal Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.7.5 OneSignal Key News & Latest Developments
7.8 Airship
7.8.1 Airship Company Summary
7.8.2 Airship Business Overview
7.8.3 Airship Mobile Marketing Automation Service Major Product Offerings
7.8.4 Airship Mobile Marketing Automation Service Revenue in Global Market (2019-2024)
7.8.5 Airship Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Mobile Marketing Automation Service Market Opportunities & Trends in Global Market
Table 2. Mobile Marketing Automation Service Market Drivers in Global Market
Table 3. Mobile Marketing Automation Service Market Restraints in Global Market
Table 4. Key Players of Mobile Marketing Automation Service in Global Market
Table 5. Top Mobile Marketing Automation Service Players in Global Market, Ranking by Revenue (2023)
Table 6. Global Mobile Marketing Automation Service Revenue by Companies, (US$, Mn), 2019-2024
Table 7. Global Mobile Marketing Automation Service Revenue Share by Companies, 2019-2024
Table 8. Global Companies Mobile Marketing Automation Service Product Type
Table 9. List of Global Tier 1 Mobile Marketing Automation Service Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Mobile Marketing Automation Service Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 11. By Type ? Global Mobile Marketing Automation Service Revenue, (US$, Mn), 2023 & 2030
Table 12. By Type - Mobile Marketing Automation Service Revenue in Global (US$, Mn), 2019-2024
Table 13. By Type - Mobile Marketing Automation Service Revenue in Global (US$, Mn), 2025-2030
Table 14. By Application ? Global Mobile Marketing Automation Service Revenue, (US$, Mn), 2023 & 2030
Table 15. By Application - Mobile Marketing Automation Service Revenue in Global (US$, Mn), 2019-2024
Table 16. By Application - Mobile Marketing Automation Service Revenue in Global (US$, Mn), 2025-2030
Table 17. By Region ? Global Mobile Marketing Automation Service Revenue, (US$, Mn), 2023 & 2030
Table 18. By Region - Global Mobile Marketing Automation Service Revenue (US$, Mn), 2019-2024
Table 19. By Region - Global Mobile Marketing Automation Service Revenue (US$, Mn), 2025-2030
Table 20. By Country - North America Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2024
Table 21. By Country - North America Mobile Marketing Automation Service Revenue, (US$, Mn), 2025-2030
Table 22. By Country - Europe Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2024
Table 23. By Country - Europe Mobile Marketing Automation Service Revenue, (US$, Mn), 2025-2030
Table 24. By Region - Asia Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2024
Table 25. By Region - Asia Mobile Marketing Automation Service Revenue, (US$, Mn), 2025-2030
Table 26. By Country - South America Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2024
Table 27. By Country - South America Mobile Marketing Automation Service Revenue, (US$, Mn), 2025-2030
Table 28. By Country - Middle East & Africa Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2024
Table 29. By Country - Middle East & Africa Mobile Marketing Automation Service Revenue, (US$, Mn), 2025-2030
Table 30. Braze Company Summary
Table 31. Braze Mobile Marketing Automation Service Product Offerings
Table 32. Braze Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 33. Braze Key News & Latest Developments
Table 34. Leanplum Company Summary
Table 35. Leanplum Mobile Marketing Automation Service Product Offerings
Table 36. Leanplum Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 37. Leanplum Key News & Latest Developments
Table 38. Iterable Company Summary
Table 39. Iterable Mobile Marketing Automation Service Product Offerings
Table 40. Iterable Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 41. Iterable Key News & Latest Developments
Table 42. CleverTap Company Summary
Table 43. CleverTap Mobile Marketing Automation Service Product Offerings
Table 44. CleverTap Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 45. CleverTap Key News & Latest Developments
Table 46. Localytics Company Summary
Table 47. Localytics Mobile Marketing Automation Service Product Offerings
Table 48. Localytics Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 49. Localytics Key News & Latest Developments
Table 50. MoEngage Company Summary
Table 51. MoEngage Mobile Marketing Automation Service Product Offerings
Table 52. MoEngage Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 53. MoEngage Key News & Latest Developments
Table 54. OneSignal Company Summary
Table 55. OneSignal Mobile Marketing Automation Service Product Offerings
Table 56. OneSignal Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 57. OneSignal Key News & Latest Developments
Table 58. Airship Company Summary
Table 59. Airship Mobile Marketing Automation Service Product Offerings
Table 60. Airship Mobile Marketing Automation Service Revenue (US$, Mn) & (2019-2024)
Table 61. Airship Key News & Latest Developments
List of Figures
Figure 1. Mobile Marketing Automation Service Segment by Type in 2023
Figure 2. Mobile Marketing Automation Service Segment by Application in 2023
Figure 3. Global Mobile Marketing Automation Service Market Overview: 2023
Figure 4. Key Caveats
Figure 5. Global Mobile Marketing Automation Service Market Size: 2023 VS 2030 (US$, Mn)
Figure 6. Global Mobile Marketing Automation Service Revenue, 2019-2030 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Mobile Marketing Automation Service Revenue in 2023
Figure 8. By Type - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 9. By Application - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 10. By Type - Global Mobile Marketing Automation Service Revenue, (US$, Mn), 2023 & 2030
Figure 11. By Type - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 12. By Application - Global Mobile Marketing Automation Service Revenue, (US$, Mn), 2023 & 2030
Figure 13. By Application - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 14. By Region - Global Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 15. By Country - North America Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 16. US Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 17. Canada Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 18. Mexico Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 19. By Country - Europe Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 20. Germany Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 21. France Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 22. U.K. Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 23. Italy Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 24. Russia Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 25. Nordic Countries Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 26. Benelux Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 27. By Region - Asia Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 28. China Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 29. Japan Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 30. South Korea Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 31. Southeast Asia Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 32. India Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 33. By Country - South America Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 34. Brazil Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 35. Argentina Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 36. By Country - Middle East & Africa Mobile Marketing Automation Service Revenue Market Share, 2019-2030
Figure 37. Turkey Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 38. Israel Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 39. Saudi Arabia Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 40. UAE Mobile Marketing Automation Service Revenue, (US$, Mn), 2019-2030
Figure 41. Braze Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 42. Leanplum Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 43. Iterable Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 44. CleverTap Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 45. Localytics Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 46. MoEngage Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 47. OneSignal Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 48. Airship Mobile Marketing Automation Service Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
