The global Mobile Marketing market was valued at US$ 96240 million in 2023 and is projected to reach US$ 251940 million by 2029, at a CAGR of 14.7% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The USA market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The China market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
The Europe market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.
Increasing use of smartphones and tablets is driving the market.
This report aims to provide a comprehensive presentation of the global market for Mobile Marketing, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Marketing. This report contains market size and forecasts of Mobile Marketing in global, including the following market information:
- Global Mobile Marketing Market Revenue, 2019-2024, 2024-2029, ($ millions)
- Global top five companies in 2023 (%)
The APAC region is expected to be the largest revenue generator region for mobile marketing vendors for the next five years, followed by North America.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Mobile Marketing companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Mobile Marketing Market, by Type, 2019-2024, 2024-2029 ($ millions)
Global Mobile Marketing Market Segment Percentages, by Type, 2023 (%)
- SMS Service
- Multimedia Information Service
- Push Notification
- Mobile Email
Global Mobile Marketing Market, by Application, 2019-2024, 2024-2029 ($ millions)
Global Mobile Marketing Market Segment Percentages, by Application, 2023 (%)
- Financial Services
- Communication
- Media
- Medical Authorities
- Government
- Other
Global Mobile Marketing Market, By Region and Country, 2019-2024, 2024-2029 ($ Millions)
Global Mobile Marketing Market Segment Percentages, By Region and Country, 2023 (%)
- North America (United States, Canada, Mexico)
- Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
- Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- The Middle East and Africa (Middle East, Africa)
- South and Central America (Brazil, Argentina, Rest of SCA)
Competitor Analysis
The report also provides analysis of leading market participants including:
- Key companies Mobile Marketing revenues in global market, 2019-2024 (estimated), ($ millions)
- Key companies Mobile Marketing revenues share in global market, 2023 (%)
Further, the report presents profiles of competitors in the market, key players include:
- SAP
- IBM
- Salesforce
- At&T
- Oracle
- Adobe Systems
- Sas Institute
- Mobivity Holdings
- Salmat
- Vibes Media
Outline of Major Chapters:
Chapter 1: Introduces the definition of Mobile Marketing, market overview.
Chapter 2: Global Mobile Marketing market size in revenue.
Chapter 3: Detailed analysis of Mobile Marketing company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Mobile Marketing in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Mobile Marketing Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Mobile Marketing Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Mobile Marketing Overall Market Size
2.1 Global Mobile Marketing Market Size: 2022 VS 2031
2.2 Global Mobile Marketing Market Size, Prospects & Forecasts: 2019-2031
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Mobile Marketing Players in Global Market
3.2 Top Global Mobile Marketing Companies Ranked by Revenue
3.3 Global Mobile Marketing Revenue by Companies
3.4 Top 3 and Top 5 Mobile Marketing Companies in Global Market, by Revenue in 2022
3.5 Global Companies Mobile Marketing Product Type
3.6 Tier 1, Tier 2 and Tier 3 Mobile Marketing Players in Global Market
3.6.1 List of Global Tier 1 Mobile Marketing Companies
3.6.2 List of Global Tier 2 and Tier 3 Mobile Marketing Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Mobile Marketing Market Size Markets, 2022 & 2031
4.1.2 SMS Service
4.1.3 Multimedia Information Service
4.1.4 Push Notification
4.1.5 Mobile Email
4.2 By Type - Global Mobile Marketing Revenue & Forecasts
4.2.1 By Type - Global Mobile Marketing Revenue, 2019-2024
4.2.2 By Type - Global Mobile Marketing Revenue, 2024-2031
4.2.3 By Type - Global Mobile Marketing Revenue Market Share, 2019-2031
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Mobile Marketing Market Size, 2022 & 2031
5.1.2 Financial Services
5.1.3 Communication
5.1.4 Media
5.1.5 Medical Authorities
5.1.6 Government
5.1.7 Other
5.2 By Application - Global Mobile Marketing Revenue & Forecasts
5.2.1 By Application - Global Mobile Marketing Revenue, 2019-2024
5.2.2 By Application - Global Mobile Marketing Revenue, 2024-2031
5.2.3 By Application - Global Mobile Marketing Revenue Market Share, 2019-2031
6 Sights by Region
6.1 By Region - Global Mobile Marketing Market Size, 2022 & 2031
6.2 By Region - Global Mobile Marketing Revenue & Forecasts
6.2.1 By Region - Global Mobile Marketing Revenue, 2019-2024
6.2.2 By Region - Global Mobile Marketing Revenue, 2024-2031
6.2.3 By Region - Global Mobile Marketing Revenue Market Share, 2019-2031
6.3 North America
6.3.1 By Country - North America Mobile Marketing Revenue, 2019-2031
6.3.2 US Mobile Marketing Market Size, 2019-2031
6.3.3 Canada Mobile Marketing Market Size, 2019-2031
6.3.4 Mexico Mobile Marketing Market Size, 2019-2031
6.4 Europe
6.4.1 By Country - Europe Mobile Marketing Revenue, 2019-2031
6.4.2 Germany Mobile Marketing Market Size, 2019-2031
6.4.3 France Mobile Marketing Market Size, 2019-2031
6.4.4 U.K. Mobile Marketing Market Size, 2019-2031
6.4.5 Italy Mobile Marketing Market Size, 2019-2031
6.4.6 Russia Mobile Marketing Market Size, 2019-2031
6.4.7 Nordic Countries Mobile Marketing Market Size, 2019-2031
6.4.8 Benelux Mobile Marketing Market Size, 2019-2031
6.5 Asia
6.5.1 By Region - Asia Mobile Marketing Revenue, 2019-2031
6.5.2 China Mobile Marketing Market Size, 2019-2031
6.5.3 Japan Mobile Marketing Market Size, 2019-2031
6.5.4 South Korea Mobile Marketing Market Size, 2019-2031
6.5.5 Southeast Asia Mobile Marketing Market Size, 2019-2031
6.5.6 India Mobile Marketing Market Size, 2019-2031
6.6 South America
6.6.1 By Country - South America Mobile Marketing Revenue, 2019-2031
6.6.2 Brazil Mobile Marketing Market Size, 2019-2031
6.6.3 Argentina Mobile Marketing Market Size, 2019-2031
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Mobile Marketing Revenue, 2019-2031
6.7.2 Turkey Mobile Marketing Market Size, 2019-2031
6.7.3 Israel Mobile Marketing Market Size, 2019-2031
6.7.4 Saudi Arabia Mobile Marketing Market Size, 2019-2031
6.7.5 UAE Mobile Marketing Market Size, 2019-2031
7 Mobile Marketing Companies Profiles
7.1 SAP
7.1.1 SAP Company Summary
7.1.2 SAP Business Overview
7.1.3 SAP Mobile Marketing Major Product Offerings
7.1.4 SAP Mobile Marketing Revenue in Global Market (2019-2024)
7.1.5 SAP Key News & Latest Developments
7.2 IBM
7.2.1 IBM Company Summary
7.2.2 IBM Business Overview
7.2.3 IBM Mobile Marketing Major Product Offerings
7.2.4 IBM Mobile Marketing Revenue in Global Market (2019-2024)
7.2.5 IBM Key News & Latest Developments
7.3 Salesforce
7.3.1 Salesforce Company Summary
7.3.2 Salesforce Business Overview
7.3.3 Salesforce Mobile Marketing Major Product Offerings
7.3.4 Salesforce Mobile Marketing Revenue in Global Market (2019-2024)
7.3.5 Salesforce Key News & Latest Developments
7.4 At&T
7.4.1 At&T Company Summary
7.4.2 At&T Business Overview
7.4.3 At&T Mobile Marketing Major Product Offerings
7.4.4 At&T Mobile Marketing Revenue in Global Market (2019-2024)
7.4.5 At&T Key News & Latest Developments
7.5 Oracle
7.5.1 Oracle Company Summary
7.5.2 Oracle Business Overview
7.5.3 Oracle Mobile Marketing Major Product Offerings
7.5.4 Oracle Mobile Marketing Revenue in Global Market (2019-2024)
7.5.5 Oracle Key News & Latest Developments
7.6 Adobe Systems
7.6.1 Adobe Systems Company Summary
7.6.2 Adobe Systems Business Overview
7.6.3 Adobe Systems Mobile Marketing Major Product Offerings
7.6.4 Adobe Systems Mobile Marketing Revenue in Global Market (2019-2024)
7.6.5 Adobe Systems Key News & Latest Developments
7.7 Sas Institute
7.7.1 Sas Institute Company Summary
7.7.2 Sas Institute Business Overview
7.7.3 Sas Institute Mobile Marketing Major Product Offerings
7.7.4 Sas Institute Mobile Marketing Revenue in Global Market (2019-2024)
7.7.5 Sas Institute Key News & Latest Developments
7.8 Mobivity Holdings
7.8.1 Mobivity Holdings Company Summary
7.8.2 Mobivity Holdings Business Overview
7.8.3 Mobivity Holdings Mobile Marketing Major Product Offerings
7.8.4 Mobivity Holdings Mobile Marketing Revenue in Global Market (2019-2024)
7.8.5 Mobivity Holdings Key News & Latest Developments
7.9 Salmat
7.9.1 Salmat Company Summary
7.9.2 Salmat Business Overview
7.9.3 Salmat Mobile Marketing Major Product Offerings
7.9.4 Salmat Mobile Marketing Revenue in Global Market (2019-2024)
7.9.5 Salmat Key News & Latest Developments
7.10 Vibes Media
7.10.1 Vibes Media Company Summary
7.10.2 Vibes Media Business Overview
7.10.3 Vibes Media Mobile Marketing Major Product Offerings
7.10.4 Vibes Media Mobile Marketing Revenue in Global Market (2019-2024)
7.10.5 Vibes Media Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Mobile Marketing Market Opportunities & Trends in Global Market
Table 2. Mobile Marketing Market Drivers in Global Market
Table 3. Mobile Marketing Market Restraints in Global Market
Table 4. Key Players of Mobile Marketing in Global Market
Table 5. Top Mobile Marketing Players in Global Market, Ranking by Revenue (2022)
Table 6. Global Mobile Marketing Revenue by Companies, (US$, Mn), 2019-2024
Table 7. Global Mobile Marketing Revenue Share by Companies, 2019-2024
Table 8. Global Companies Mobile Marketing Product Type
Table 9. List of Global Tier 1 Mobile Marketing Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Mobile Marketing Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 11. By Type ? Global Mobile Marketing Revenue, (US$, Mn), 2022 & 2031
Table 12. By Type - Mobile Marketing Revenue in Global (US$, Mn), 2019-2024
Table 13. By Type - Mobile Marketing Revenue in Global (US$, Mn), 2024-2031
Table 14. By Application ? Global Mobile Marketing Revenue, (US$, Mn), 2022 & 2031
Table 15. By Application - Mobile Marketing Revenue in Global (US$, Mn), 2019-2024
Table 16. By Application - Mobile Marketing Revenue in Global (US$, Mn), 2024-2031
Table 17. By Region ? Global Mobile Marketing Revenue, (US$, Mn), 2022 & 2031
Table 18. By Region - Global Mobile Marketing Revenue (US$, Mn), 2019-2024
Table 19. By Region - Global Mobile Marketing Revenue (US$, Mn), 2024-2031
Table 20. By Country - North America Mobile Marketing Revenue, (US$, Mn), 2019-2024
Table 21. By Country - North America Mobile Marketing Revenue, (US$, Mn), 2024-2031
Table 22. By Country - Europe Mobile Marketing Revenue, (US$, Mn), 2019-2024
Table 23. By Country - Europe Mobile Marketing Revenue, (US$, Mn), 2024-2031
Table 24. By Region - Asia Mobile Marketing Revenue, (US$, Mn), 2019-2024
Table 25. By Region - Asia Mobile Marketing Revenue, (US$, Mn), 2024-2031
Table 26. By Country - South America Mobile Marketing Revenue, (US$, Mn), 2019-2024
Table 27. By Country - South America Mobile Marketing Revenue, (US$, Mn), 2024-2031
Table 28. By Country - Middle East & Africa Mobile Marketing Revenue, (US$, Mn), 2019-2024
Table 29. By Country - Middle East & Africa Mobile Marketing Revenue, (US$, Mn), 2024-2031
Table 30. SAP Company Summary
Table 31. SAP Mobile Marketing Product Offerings
Table 32. SAP Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 33. SAP Key News & Latest Developments
Table 34. IBM Company Summary
Table 35. IBM Mobile Marketing Product Offerings
Table 36. IBM Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 37. IBM Key News & Latest Developments
Table 38. Salesforce Company Summary
Table 39. Salesforce Mobile Marketing Product Offerings
Table 40. Salesforce Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 41. Salesforce Key News & Latest Developments
Table 42. At&T Company Summary
Table 43. At&T Mobile Marketing Product Offerings
Table 44. At&T Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 45. At&T Key News & Latest Developments
Table 46. Oracle Company Summary
Table 47. Oracle Mobile Marketing Product Offerings
Table 48. Oracle Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 49. Oracle Key News & Latest Developments
Table 50. Adobe Systems Company Summary
Table 51. Adobe Systems Mobile Marketing Product Offerings
Table 52. Adobe Systems Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 53. Adobe Systems Key News & Latest Developments
Table 54. Sas Institute Company Summary
Table 55. Sas Institute Mobile Marketing Product Offerings
Table 56. Sas Institute Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 57. Sas Institute Key News & Latest Developments
Table 58. Mobivity Holdings Company Summary
Table 59. Mobivity Holdings Mobile Marketing Product Offerings
Table 60. Mobivity Holdings Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 61. Mobivity Holdings Key News & Latest Developments
Table 62. Salmat Company Summary
Table 63. Salmat Mobile Marketing Product Offerings
Table 64. Salmat Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 65. Salmat Key News & Latest Developments
Table 66. Vibes Media Company Summary
Table 67. Vibes Media Mobile Marketing Product Offerings
Table 68. Vibes Media Mobile Marketing Revenue (US$, Mn) & (2019-2024)
Table 69. Vibes Media Key News & Latest Developments
List of Figures
Figure 1. Mobile Marketing Segment by Type in 2022
Figure 2. Mobile Marketing Segment by Application in 2022
Figure 3. Global Mobile Marketing Market Overview: 2022
Figure 4. Key Caveats
Figure 5. Global Mobile Marketing Market Size: 2022 VS 2031 (US$, Mn)
Figure 6. Global Mobile Marketing Revenue, 2019-2031 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Mobile Marketing Revenue in 2022
Figure 8. By Type - Global Mobile Marketing Revenue Market Share, 2019-2031
Figure 9. By Application - Global Mobile Marketing Revenue Market Share, 2019-2031
Figure 10. By Type - Global Mobile Marketing Revenue, (US$, Mn), 2022 & 2031
Figure 11. By Type - Global Mobile Marketing Revenue Market Share, 2019-2031
Figure 12. By Application - Global Mobile Marketing Revenue, (US$, Mn), 2022 & 2031
Figure 13. By Application - Global Mobile Marketing Revenue Market Share, 2019-2031
Figure 14. By Region - Global Mobile Marketing Revenue Market Share, 2019-2031
Figure 15. By Country - North America Mobile Marketing Revenue Market Share, 2019-2031
Figure 16. US Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 17. Canada Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 18. Mexico Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 19. By Country - Europe Mobile Marketing Revenue Market Share, 2019-2031
Figure 20. Germany Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 21. France Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 22. U.K. Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 23. Italy Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 24. Russia Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 25. Nordic Countries Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 26. Benelux Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 27. By Region - Asia Mobile Marketing Revenue Market Share, 2019-2031
Figure 28. China Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 29. Japan Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 30. South Korea Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 31. Southeast Asia Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 32. India Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 33. By Country - South America Mobile Marketing Revenue Market Share, 2019-2031
Figure 34. Brazil Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 35. Argentina Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 36. By Country - Middle East & Africa Mobile Marketing Revenue Market Share, 2019-2031
Figure 37. Turkey Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 38. Israel Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 39. Saudi Arabia Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 40. UAE Mobile Marketing Revenue, (US$, Mn), 2019-2031
Figure 41. SAP Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 42. IBM Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 43. Salesforce Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 44. At&T Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 45. Oracle Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 46. Adobe Systems Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 47. Sas Institute Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 48. Mobivity Holdings Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 49. Salmat Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 50. Vibes Media Mobile Marketing Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
