The "Global UI Test Automation Software Market" size was valued at US$ 1.89 billion in 2024 and is projected to reach US$ 4.56 billion by 2030, at a CAGR of 15.8% during the forecast period 2024-2030.
The "United States UI Test Automation Software Market" size was valued at US$ 567.8 million in 2024 and is projected to reach US$ 1.34 billion by 2030, at a CAGR of 15.3% during the forecast period 2024-2030.
UI Test Automation Software is a tool that automates the process of testing the user interface (UI) of applications to ensure they function as expected across different platforms and devices. These tools simulate user interactions (like clicks, inputs, and navigation) to validate that the UI elements (buttons, forms, menus, etc.) work correctly and meet design specifications. UI test automation software helps reduce manual testing efforts, improve test coverage, and speed up the release cycles by detecting bugs early. Popular examples include Selenium, Cypress, and TestComplete.
The global UI Test Automation Software market is experiencing strong growth, driven by increasing application complexity and agile development adoption. In 2023, total test executions reached 12 billion, with web applications accounting for 55% of testing volume. The AI-powered testing segment is the fastest-growing at 18.2% annually. The market saw a 35% increase in demand for cross-browser testing in 2023, reflecting diverse platform support requirements. Cloud-based testing platforms dominate with a 70% market share, while on-premise solutions are growing at 10% annually. North America leads with a 40% market share, while Asia Pacific is the fastest-growing region at 17.2% CAGR. The industry is focusing on developing ML-based test generation, with a 40% growth in R&D investments for intelligent test automation.
Report Overview
UI Test Automation Software Market provides a deep insight into the global UI Test Automation Software market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global UI Test Automation Software Market, UI Test Automation Software Market introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, UI Test Automation Software Market is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the UI Test Automation Software market in any manner.
Global UI Test Automation Software Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
- SmartBear
- Froglogic
- Perfecto
- Parasoft
- AutoHotkey
- TestProject
- LambdaTest
- Idera
- Leapwork
- QualiTest
By Type
By Application
Geographic Segmentation
- North America (USA, Canada, Mexico)
- Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
- Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
- South America (Brazil, Argentina, Columbia, Rest of South America)
- The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
- Industry drivers, restraints, and opportunities covered in the study
- Neutral perspective on the market performance
- Recent industry trends and developments
- Competitive landscape & strategies of key players
- Potential & niche segments and regions exhibiting promising growth covered
- Historical, current, and projected market size, in terms of value
- In-depth analysis of the UI Test Automation Software Market
- Overview of the regional outlook of the UI Test Automation Software Market:
Key Reasons to Buy this Report:
- Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
- This enables you to anticipate market changes to remain ahead of your competitors
- You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
- The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
- Provision of market value (USD Billion) data for each segment and sub-segment
- Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
- Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
- Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
- Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
- The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
- Includes in-depth analysis of the market from various perspectives through Porter
TABLE OF CONTENTS
Table of Contents
1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of UI Test Automation Software
1.2 Key Market Segments
1.2.1 UI Test Automation Software Segment by Type
1.2.2 UI Test Automation Software Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 UI Test Automation Software Market Overview
2.1 Global Market Overview
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 UI Test Automation Software Market Competitive Landscape
3.1 Global UI Test Automation Software Revenue Market Share by Company (2019-2024)
3.2 UI Test Automation Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company UI Test Automation Software Market Size Sites, Area Served, Product Type
3.4 UI Test Automation Software Market Competitive Situation and Trends
3.4.1 UI Test Automation Software Market Concentration Rate
3.4.2 Global 5 and 10 Largest UI Test Automation Software Players Market Share by Revenue
3.4.3 Mergers & Acquisitions, Expansion
4 UI Test Automation Software Value Chain Analysis
4.1 UI Test Automation Software Value Chain Analysis
4.2 Midstream Market Analysis
4.3 Downstream Customer Analysis
5 The Development and Dynamics of UI Test Automation Software Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 Mergers & Acquisitions
5.5.2 Expansions
5.5.3 Collaboration/Supply Contracts
5.6 Industry Policies
6 UI Test Automation Software Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global UI Test Automation Software Market Size Market Share by Type (2019-2024)
6.3 Global UI Test Automation Software Market Size Growth Rate by Type (2019-2024)
7 UI Test Automation Software Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global UI Test Automation Software Market Size (M USD) by Application (2019-2024)
7.3 Global UI Test Automation Software Market Size Growth Rate by Application (2019-2024)
8 UI Test Automation Software Market Segmentation by Region
8.1 Global UI Test Automation Software Market Size by Region
8.1.1 Global UI Test Automation Software Market Size by Region
8.1.2 Global UI Test Automation Software Market Size Market Share by Region
8.2 North America
8.2.1 North America UI Test Automation Software Market Size by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe UI Test Automation Software Market Size by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Russia
8.4 Asia Pacific
8.4.1 Asia Pacific UI Test Automation Software Market Size by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America UI Test Automation Software Market Size by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa UI Test Automation Software Market Size by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 SmartBear
9.1.1 SmartBear UI Test Automation Software Basic Information
9.1.2 SmartBear UI Test Automation Software Product Overview
9.1.3 SmartBear UI Test Automation Software Product Market Performance
9.1.4 SmartBear UI Test Automation Software SWOT Analysis
9.1.5 SmartBear Business Overview
9.1.6 SmartBear Recent Developments
9.2 Froglogic
9.2.1 Froglogic UI Test Automation Software Basic Information
9.2.2 Froglogic UI Test Automation Software Product Overview
9.2.3 Froglogic UI Test Automation Software Product Market Performance
9.2.4 Froglogic UI Test Automation Software SWOT Analysis
9.2.5 Froglogic Business Overview
9.2.6 Froglogic Recent Developments
9.3 Perfecto
9.3.1 Perfecto UI Test Automation Software Basic Information
9.3.2 Perfecto UI Test Automation Software Product Overview
9.3.3 Perfecto UI Test Automation Software Product Market Performance
9.3.4 Perfecto UI Test Automation Software SWOT Analysis
9.3.5 Perfecto Business Overview
9.3.6 Perfecto Recent Developments
9.4 Parasoft
9.4.1 Parasoft UI Test Automation Software Basic Information
9.4.2 Parasoft UI Test Automation Software Product Overview
9.4.3 Parasoft UI Test Automation Software Product Market Performance
9.4.4 Parasoft Business Overview
9.4.5 Parasoft Recent Developments
9.5 AutoHotkey
9.5.1 AutoHotkey UI Test Automation Software Basic Information
9.5.2 AutoHotkey UI Test Automation Software Product Overview
9.5.3 AutoHotkey UI Test Automation Software Product Market Performance
9.5.4 AutoHotkey Business Overview
9.5.5 AutoHotkey Recent Developments
9.6 TestProject
9.6.1 TestProject UI Test Automation Software Basic Information
9.6.2 TestProject UI Test Automation Software Product Overview
9.6.3 TestProject UI Test Automation Software Product Market Performance
9.6.4 TestProject Business Overview
9.6.5 TestProject Recent Developments
9.7 LambdaTest
9.7.1 LambdaTest UI Test Automation Software Basic Information
9.7.2 LambdaTest UI Test Automation Software Product Overview
9.7.3 LambdaTest UI Test Automation Software Product Market Performance
9.7.4 LambdaTest Business Overview
9.7.5 LambdaTest Recent Developments
9.8 Idera
9.8.1 Idera UI Test Automation Software Basic Information
9.8.2 Idera UI Test Automation Software Product Overview
9.8.3 Idera UI Test Automation Software Product Market Performance
9.8.4 Idera Business Overview
9.8.5 Idera Recent Developments
9.9 Leapwork
9.9.1 Leapwork UI Test Automation Software Basic Information
9.9.2 Leapwork UI Test Automation Software Product Overview
9.9.3 Leapwork UI Test Automation Software Product Market Performance
9.9.4 Leapwork Business Overview
9.9.5 Leapwork Recent Developments
9.10 QualiTest
9.10.1 QualiTest UI Test Automation Software Basic Information
9.10.2 QualiTest UI Test Automation Software Product Overview
9.10.3 QualiTest UI Test Automation Software Product Market Performance
9.10.4 QualiTest Business Overview
9.10.5 QualiTest Recent Developments
10 UI Test Automation Software Regional Market Forecast
10.1 Global UI Test Automation Software Market Size Forecast
10.2 Global UI Test Automation Software Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe UI Test Automation Software Market Size Forecast by Country
10.2.3 Asia Pacific UI Test Automation Software Market Size Forecast by Region
10.2.4 South America UI Test Automation Software Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Consumption of UI Test Automation Software by Country
11 Forecast Market by Type and by Application (2025-2030)
11.1 Global UI Test Automation Software Market Forecast by Type (2025-2030)
11.2 Global UI Test Automation Software Market Forecast by Application (2025-2030)
12 Conclusion and Key Findings
LIST OF TABLES & FIGURES
List of Tables
Table 1. Introduction of the Type
Table 2. Introduction of the Application
Table 3. Market Size (M USD) Segment Executive Summary
Table 4. UI Test Automation Software Market Size Comparison by Region (M USD)
Table 5. Global UI Test Automation Software Revenue (M USD) by Company (2019-2024)
Table 6. Global UI Test Automation Software Revenue Share by Company (2019-2024)
Table 7. Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in UI Test Automation Software as of 2022)
Table 8. Company UI Test Automation Software Market Size Sites and Area Served
Table 9. Company UI Test Automation Software Product Type
Table 10. Global UI Test Automation Software Company Market Concentration Ratio (CR5 and HHI)
Table 11. Mergers & Acquisitions, Expansion Plans
Table 12. Value Chain Map of UI Test Automation Software
Table 13. Midstream Market Analysis
Table 14. Downstream Customer Analysis
Table 15. Key Development Trends
Table 16. Driving Factors
Table 17. UI Test Automation Software Market Challenges
Table 18. Global UI Test Automation Software Market Size by Type (M USD)
Table 19. Global UI Test Automation Software Market Size (M USD) by Type (2019-2024)
Table 20. Global UI Test Automation Software Market Size Share by Type (2019-2024)
Table 21. Global UI Test Automation Software Market Size Growth Rate by Type (2019-2024)
Table 22. Global UI Test Automation Software Market Size by Application
Table 23. Global UI Test Automation Software Market Size by Application (2019-2024) & (M USD)
Table 24. Global UI Test Automation Software Market Share by Application (2019-2024)
Table 25. Global UI Test Automation Software Market Size Growth Rate by Application (2019-2024)
Table 26. Global UI Test Automation Software Market Size by Region (2019-2024) & (M USD)
Table 27. Global UI Test Automation Software Market Size Market Share by Region (2019-2024)
Table 28. North America UI Test Automation Software Market Size by Country (2019-2024) & (M USD)
Table 29. Europe UI Test Automation Software Market Size by Country (2019-2024) & (M USD)
Table 30. Asia Pacific UI Test Automation Software Market Size by Region (2019-2024) & (M USD)
Table 31. South America UI Test Automation Software Market Size by Country (2019-2024) & (M USD)
Table 32. Middle East and Africa UI Test Automation Software Market Size by Region (2019-2024) & (M USD)
Table 33. SmartBear UI Test Automation Software Basic Information
Table 34. SmartBear UI Test Automation Software Product Overview
Table 35. SmartBear UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 36. SmartBear UI Test Automation Software SWOT Analysis
Table 37. SmartBear Business Overview
Table 38. SmartBear Recent Developments
Table 39. Froglogic UI Test Automation Software Basic Information
Table 40. Froglogic UI Test Automation Software Product Overview
Table 41. Froglogic UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 42. Froglogic UI Test Automation Software SWOT Analysis
Table 43. Froglogic Business Overview
Table 44. Froglogic Recent Developments
Table 45. Perfecto UI Test Automation Software Basic Information
Table 46. Perfecto UI Test Automation Software Product Overview
Table 47. Perfecto UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 48. Perfecto UI Test Automation Software SWOT Analysis
Table 49. Perfecto Business Overview
Table 50. Perfecto Recent Developments
Table 51. Parasoft UI Test Automation Software Basic Information
Table 52. Parasoft UI Test Automation Software Product Overview
Table 53. Parasoft UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 54. Parasoft Business Overview
Table 55. Parasoft Recent Developments
Table 56. AutoHotkey UI Test Automation Software Basic Information
Table 57. AutoHotkey UI Test Automation Software Product Overview
Table 58. AutoHotkey UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 59. AutoHotkey Business Overview
Table 60. AutoHotkey Recent Developments
Table 61. TestProject UI Test Automation Software Basic Information
Table 62. TestProject UI Test Automation Software Product Overview
Table 63. TestProject UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 64. TestProject Business Overview
Table 65. TestProject Recent Developments
Table 66. LambdaTest UI Test Automation Software Basic Information
Table 67. LambdaTest UI Test Automation Software Product Overview
Table 68. LambdaTest UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 69. LambdaTest Business Overview
Table 70. LambdaTest Recent Developments
Table 71. Idera UI Test Automation Software Basic Information
Table 72. Idera UI Test Automation Software Product Overview
Table 73. Idera UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 74. Idera Business Overview
Table 75. Idera Recent Developments
Table 76. Leapwork UI Test Automation Software Basic Information
Table 77. Leapwork UI Test Automation Software Product Overview
Table 78. Leapwork UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 79. Leapwork Business Overview
Table 80. Leapwork Recent Developments
Table 81. QualiTest UI Test Automation Software Basic Information
Table 82. QualiTest UI Test Automation Software Product Overview
Table 83. QualiTest UI Test Automation Software Revenue (M USD) and Gross Margin (2019-2024)
Table 84. QualiTest Business Overview
Table 85. QualiTest Recent Developments
Table 86. Global UI Test Automation Software Market Size Forecast by Region (2025-2030) & (M USD)
Table 87. North America UI Test Automation Software Market Size Forecast by Country (2025-2030) & (M USD)
Table 88. Europe UI Test Automation Software Market Size Forecast by Country (2025-2030) & (M USD)
Table 89. Asia Pacific UI Test Automation Software Market Size Forecast by Region (2025-2030) & (M USD)
Table 90. South America UI Test Automation Software Market Size Forecast by Country (2025-2030) & (M USD)
Table 91. Middle East and Africa UI Test Automation Software Market Size Forecast by Country (2025-2030) & (M USD)
Table 92. Global UI Test Automation Software Market Size Forecast by Type (2025-2030) & (M USD)
Table 93. Global UI Test Automation Software Market Size Forecast by Application (2025-2030) & (M USD)
List of Figures
Figure 1. Industrial Chain of UI Test Automation Software
Figure 2. Data Triangulation
Figure 3. Key Caveats
Figure 4. Global UI Test Automation Software Market Size (M USD), 2019-2030
Figure 5. Global UI Test Automation Software Market Size (M USD) (2019-2030)
Figure 6. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 7. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 8. Evaluation Matrix of Regional Market Development Potential
Figure 9. UI Test Automation Software Market Size by Country (M USD)
Figure 10. Global UI Test Automation Software Revenue Share by Company in 2023
Figure 11. UI Test Automation Software Market Share by Company Type (Tier 1, Tier 2 and Tier 3): 2023
Figure 12. The Global 5 and 10 Largest Players: Market Share by UI Test Automation Software Revenue in 2023
Figure 13. Evaluation Matrix of Segment Market Development Potential (Type)
Figure 14. Global UI Test Automation Software Market Share by Type
Figure 15. Market Size Share of UI Test Automation Software by Type (2019-2024)
Figure 16. Market Size Market Share of UI Test Automation Software by Type in 2022
Figure 17. Global UI Test Automation Software Market Size Growth Rate by Type (2019-2024)
Figure 18. Evaluation Matrix of Segment Market Development Potential (Application)
Figure 19. Global UI Test Automation Software Market Share by Application
Figure 20. Global UI Test Automation Software Market Share by Application (2019-2024)
Figure 21. Global UI Test Automation Software Market Share by Application in 2022
Figure 22. Global UI Test Automation Software Market Size Growth Rate by Application (2019-2024)
Figure 23. Global UI Test Automation Software Market Size Market Share by Region (2019-2024)
Figure 24. North America UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 25. North America UI Test Automation Software Market Size Market Share by Country in 2023
Figure 26. U.S. UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 27. Canada UI Test Automation Software Market Size (M USD) and Growth Rate (2019-2024)
Figure 28. Mexico UI Test Automation Software Market Size (Units) and Growth Rate (2019-2024)
Figure 29. Europe UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 30. Europe UI Test Automation Software Market Size Market Share by Country in 2023
Figure 31. Germany UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 32. France UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 33. U.K. UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 34. Italy UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 35. Russia UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 36. Asia Pacific UI Test Automation Software Market Size and Growth Rate (M USD)
Figure 37. Asia Pacific UI Test Automation Software Market Size Market Share by Region in 2023
Figure 38. China UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 39. Japan UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 40. South Korea UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 41. India UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 42. Southeast Asia UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 43. South America UI Test Automation Software Market Size and Growth Rate (M USD)
Figure 44. South America UI Test Automation Software Market Size Market Share by Country in 2023
Figure 45. Brazil UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 46. Argentina UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 47. Columbia UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 48. Middle East and Africa UI Test Automation Software Market Size and Growth Rate (M USD)
Figure 49. Middle East and Africa UI Test Automation Software Market Size Market Share by Region in 2023
Figure 50. Saudi Arabia UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 51. UAE UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 52. Egypt UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 53. Nigeria UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 54. South Africa UI Test Automation Software Market Size and Growth Rate (2019-2024) & (M USD)
Figure 55. Global UI Test Automation Software Market Size Forecast by Value (2019-2030) & (M USD)
Figure 56. Global UI Test Automation Software Market Share Forecast by Type (2025-2030)
Figure 57. Global UI Test Automation Software Market Share Forecast by Application (2025-2030)